Apply on Kit Job: kitjob.ca/job/2je3cc

Company: The Media Firm.
Location: Toronto, ON (On-Site + Travel Required)
Job Type: Part-Time (High Growth Role | Path to Full-Time Leadership)

About The Media Firm.

The Media Firm. is a Toronto-based content marketing agency specializing in high-performing construction and real estate content for premium brands across the Greater Toronto Area. We work with custom home builders, contractors, interior designers, and luxury real estate professionals on a retainer basis, focusing on long-term brand growth, consistency, and performance.

In addition to client work, we operate a growing luxury real estate media platform with strong audience reach and deep industry relationships. This platform drives brand exposure, partnerships, and expansion opportunities.

We are now entering a growth phase focused on:

- Higher content standards
- Original content series
- Stronger content systems
- Expansion across Canada and eventually the U.S.

This role is critical in helping us execute at that level.

Role Overview

This is a creative leadership + execution role.

You will be responsible for:

- Leading content direction across client accounts and internal brands
- Managing and guiding the content team
- Executing content when needed (shooting, directing, overseeing production)

This is a player-coach role:

- You lead the team
- But can step in and execute when necessary

You will work closely with the CEO, who leads:

- Client acquisition
- Partnerships
- Vision and direction

Your role is to:
Translate that vision into high-quality, consistent, and scalable content execution

Content Focus

- ~60% Construction content
- ~40% Real Estate content

Clients are primarily:

- Custom home builders
- Contractors
- Interior designers
- Luxury real estate professionals

Core Responsibilities
Creative Direction & Client Content Strategy

- Lead content direction across all client accounts
- Ensure each client has a clear:
- Content strategy
- Direction
- Execution plan
- Maintain consistency and quality across all deliverables
- Align content with client goals, brand, and audience





Content Strategy (Short-Form + Long-Form)

- Develop and execute content marketing strategies
- Structure content across:
- Short-form (Reels, TikTok, Shorts)
- Long-form (YouTube, content series)
- Build systems where:
- Short-form drives attention
- Long-form builds authority and depth

Content Series Development (Media Brand)

- Lead development of original content series

Define:

- Format
- Structure
- Storyline
- Visual direction
- Work with hosts and talent to ensure consistency
- Build scalable formats for expansion

Production Leadership & Execution

- Lead production across shoots and projects

Direct:

- Shot structure
- Flow
- On-camera delivery
- Step in to shoot content when needed
- Ensure all footage is captured with post-production in mind

Team Leadership & Project Execution

- Lead videographers, editors, and content team members
- Ensure:
- Clear roles and expectations
- Timely delivery
- High-quality output
- Improve workflows and production systems

Storytelling & Viral Content Structure

- Apply strong storytelling principles across all content
- Structure content with:
- Strong hooks
- Clear progression
- Retention-focused pacing
- Implement viral content formats and editing structures

Quality Control & Standards

- Maintain high standards across:
- Clients
- Internal content
- Content series
- Continuously push quality and performance

Growth & Expansion Readiness

- Help build systems that scale across:
- New clients
- New cities
- New markets
- Support expansion across Canada and the U.S.

What We’re Looking For

- Proven experience in:
- Content creation
- Creative direction
- Content strategy
- Strong understanding of:
- Short-form content
- Long-form content (YouTube or similar)




- Storytelling and audience retention
- Experience leading content projects or teams
- Ability to both lead and execute
- Strong communication and leadership skills
- High standards and attention to detail

Necessary Experience

- Experience in real estate, construction, or interior design industries
- Experience working with media brands or content platforms
- Video editing experience or strong post-production knowledge
- Experience building scalable content systems

Compensation

- Part-time to start (hours based on scope)
- Competitive hourly or project-based compensation
- Clear path to a full-time leadership role

Why Join The Media Firm.

- Work with high-end clients across construction, interior design and real estate
- Play a key role in building a scalable content operation
- Lead both strategy and execution
- Opportunity to grow into a core leadership role
- Be part of a company designed to scale across markets

We’re not looking for someone to just create content.

We’re looking for someone who can lead, execute, and elevate the entire content operation.

Pay: $30.00-$40.00 per hour

Advantages:

- Company events
- Profit sharing
- Work from home

Application question(s):

- How many years of experience do you have working with real estate, construction, or similar industries?
- Please provide links to your portfolio or examples of your work (video content, content series, or client work).
- What project management tools have you used (e.g., ClickUp, Notion, Monday.com, etc.), and how did you use them to manage content or production workflows?
- How many years have you spent leading or training team members, and what did that responsibility look like?

Experience:

- real estate videography: 2 years (required)
- Video editing: 1 year (required)
- Leadership: 1 year (required)
- Content strategy: 2 years (required)

Location:

- Greater Toronto Area, ON (required)

Willingness to travel:

- 75% (required)

Work Location: Hybrid remote in Greater Toronto Area, ON

Apply on Kit Job: kitjob.ca/job/2je3cc

📌 Creative Lead (Greater Toronto Area)
🏢 The Media Firm.
📍 Greater Toronto Area