Description The Marketing and Communications team within UCalgary Continuing Education is currently seeking a Full-time Limited Term Marketing and Communications Coordinator for approximately 12 months.

The Marketing and Communications Coordinator reports to the Manager, Marketing and Communications. This versatile generalist position is designed to provide flexible support to all members of the Marketing and Communications team. The ideal candidate is a strong communicator, creative thinker, and highly organized professional who is eager to learn, able to adapt quickly, and is confident managing multiple priorities in a fast-paced environment.

This role is well-suited for someone early in their marketing and communications career looking to gain broad experience across a wide range of functional areas within a collaborative and high-performing team.

The Marketing and Communications team supports a diverse portfolio of projects, as well as diverse target audiences. As a member of the UCalgary Continuing Education Marketing and Communications team, the coordinator plays a dynamic support role contributing across areas including writing, social media management, content development, digital media production, event logistics, and project coordination.

The Marketing and Communications Coordinator works closely with other members of the Marketing and Communications team to implement overall marketing strategies and tactics for multiple stakeholders. High volume and variety of work demands can be expected, much of which are driven by internally and externally imposed deadlines and requirements. The successful applicant will have strong interest in social media marketing, writing, event planning, and a proven collaborative approach to project management.

The Marketing and Communications Coordinator will interact with a diverse population within the university and may include interactions with external organizations and stakeholders.

Accountabilities/Tasks and Duties

Content Development and Social Media Management

- Write, produce, edit and update creative content for digital and print channels, including email campaigns, websites and landing pages, social media, newsletters and internal communications.
- Conduct interviews with students, instructors, staff, subject matter experts (SMEs), and other stakeholders to create compelling stories and articles.
- Coordinate and execute the creation of visual social media content in collaboration with other team members.
- Collaborate with the marketing team to create and produce high-quality data-driven reports, articles, and thought leadership pieces.
- Work with marketing team to maintain an annual content and editorial calendar. Make sure writing pieces and marketing materials align with the unit¿s brand and value proposition.
- Conduct competitive research to gain new insights on strategies for social media marketing campaigns.
- Develop a strong understanding of Continuing Education assets, product lines and audiences, as well as other external media properties and touchpoints, and integrate into creative content development concepts in a smart, authentic way.

General Marketing Duties
- Assist with event promotion and delivery, including signage, collateral, registration materials, audience communications, on-site logistics and post-event follow-up.
- Prepare briefing notes and communications plans for marketing campaigns, tradeshows, events, etc.
- Provide guidance, and support to ensure that all events are executed to a high standard of quality and professionalism.
- Support programming team members when they are attending tradeshows or events related to our product offerings.
- Perform other event duties and tasks as assigned and required for event planning and management.
- Conduct basic marketing and audience research, assist with reporting, and contribute to performance tracking of campaigns, content and engagement activities.
- Support the execution of integrated marketing and audience-engagement campaigns by coordinating content, promotional assets, schedules, audience lists and other campaign deliverables.
- Use approved AI-enabled tools and emerging technologies to support content development, research,



campaign execution and workflow efficiency, applying appropriate judgement and established university practices.

Project Management and Marketing Operations
- Work alongside different Continuing Education teams to see ideas through and ensure creative vision is executed properly.
- Collaborate with the marketing team to manage project timelines, documentation, and internal communications using project management software (Asana).
- Monitor intake channels to triage incoming marketing and communications requests.
- Develop detailed project plans and tasks to monitor and track progress.
- Create and maintain project documentation.
- Learn and demonstrate the ability to seamlessly navigate the unit¿s internal file structure.
- Monitor and address incoming messages on shared email inboxes.

Stakeholder Relationship and Collaboration
- Manage relationships with key stakeholders. This may involve engaging with, but not limited to, Continuing Education staff, students, instructors, other university departments, external organizations, professional associations, etc.
- Work closely with other members of the marketing team to bring marketing strategies to life.
- Coordinate with advertising and event vendors, as necessary.
- Collaborate with Continuing Education teams, as well as UCalgary¿s central brand, marketing, and communications teams.
- Handle complex issues and challenging interpersonal interactions with composure and diplomacy.
- Ensure that communications are timely, accurate, informative, professional, and represent the university appropriately.
- Seek expert opinions and advice where appropriate.

Qualifications/Expertise The Marketing and Communications Coordinator will be an organized self-starter, have a strong entrepreneurial spirit, be outgoing and able to engage with a range of clients and stakeholders to facilitate their communications and event needs.

- Bachelor's degree in Communications, Marketing, Public Relations, Journalism, Digital Media, or a related field.
- Proven professional experience in a marketing, communications, or design support role.
- Demonstrated ability to write and edit content for a variety of audiences and platforms (web, email, social media, print).
- Experience with smartphone photography and videography.
- Ability to coach participants (SMEs, students, guests) in video shoots and photoshoots to obtain compelling storytelling results.
- Ability to coordinate and execute organic and paid social media campaigns using scheduling/reporting tools (e.g.

Sprout

Social, Hootsuite).

- Proficiency with Microsoft Office Suite (Word, Excel, Outlook, PowerPoint, SharePoint).
- Ability to use Adobe Creative Cloud tools (e.g., InDesign, Illustrator, Photoshop), or other design tools like Canva.
- Ability to produce video content using video editing tools (Adobe Premiere or Capcut).
- Proficiency using content management systems (e.g., Drupal or WordPress) and email marketing platforms.
- Ability to learn and responsibly use AI-enabled tools and emerging technologies to support marketing, communications and workflow activities.
- Strong organizational skills with excellent attention to detail; able to manage multiple tasks and deadlines.
- Exceptional written and verbal communication skills.
- Strong interpersonal skills with the ability to build relationships and collaborate effectively with diverse stakeholders.
- Genuine interest in culture, music, film, art, and entertainment, and how these connect to lifelong learning.
- Curious, proactive, and growth-oriented mindset with an interest in marketing and communications best practices.
- Demonstrated professionalism, tact, good judgment, and diplomacy in interactions with staff, instructors, internal departments, and external partners.




- Understanding of the career development and personal enrichment needs of adult learners is considered an asset.
- Experience with event coordination or logistics support is considered an asset.
- Knowledge of University of Calgary culture, policies, procedures and operations is considered an asset.
- Previous experience in an educational, nonprofit, or public sector environment is considered an asset.

Application Details For your application, please submit the following with your resume:

- Cover letter
- At least 3 short-form writing pieces, this could be short blog posts, news articles, biographies, infographics or social media content.
- At least 3 video content pieces, this could be social media posts, video ads, short-form or long-form storytelling videos.

NOTE: Applications that miss content samples will not be considered. Application Deadline: November 12, 2026

We would like to thank all applicants in advance for submitting their resumes. Please note, only those candidates chosen to continue on through the selection process will be contacted.

This position is part of the AUPE bargaining unit, and falls under the Specialist/Advisor Job Family, Phase 1.

For a listing of all management and staff opportunities at the University of Calgary, view our Management and Staff Careers website.

About The University Of Calgary

UCalgary is Canada's entrepreneurial university, located in Canada's most enterprising city. It is a top research university and one of the highest-ranked universities of its age. Founded in 1966, its 36,000 students experience an innovative learning environment, made rich by research, hands-on experiences and entrepreneurial thinking. It is Canada's leader in the creation of start-ups. Start something today at the University of Calgary. For more information, visit ucalgary.ca.

The University of Calgary has launched an institution-wide Indigenous Strategy ii' taa'poh'to'p committing to creating a rich, vibrant, and culturally competent campus that welcomes and supports Indigenous Peoples, encourages Indigenous community partnerships, is inclusive of Indigenous perspectives in all that we do.

The university's commitment to the Indigenous Strategy is evident through the oversight of 18 Elders serving on the Circle of Advisors and the many unit-based circles working towards implementation of the strategy including the Faculty Advisory Circle and teams such as the Office of Indigenous Engagement, the Writing Symbols Lodge, and the Indigenous Research Support Team. Many Indigenous-based events and processes are impacting curriculum, programming and polices at the University of Calgary.

As an equitable and inclusive employer, the University of Calgary recognizes that a diverse staff/faculty benefits and enriches the work, learning and research experiences of the entire campus and greater community. We are committed to removing barriers that have been historically encountered by some people in our society. We strive to recruit individuals who will further enhance our diversity and will support their academic and professional success while they are here.

In particular, we encourage members of the designated groups (women, Indigenous peoples, persons with disabilities, members of visible/racialized minorities, and diverse sexual orientation and gender identities) to apply. To ensure a fair and equitable assessment, we offer accommodation at any stage during the recruitment process to applicants with disabilities. Questions regarding [diversity] EDI at UCalgary can be sent to the Office of Institutional Commitments ([email protected]) and requests for accommodations can be sent to People & Culture ([email protected]).

Do you have most but not all the qualifications? Research show that women, racialized and visible minorities, and persons with disabilities are less likely to apply for jobs unless they meet every single qualification. At UCalgary we are committed to achieving equitable, diverse, inclusive and accessible employment practices and workplaces and encourage you to apply if you believe you are right for this role.

We encourage all qualified applicants to apply, however preference will be given to Canadian citizens and permanent residents of Canada.

📌 Marketing and Communications Coordinator, UCalgary Continuing Education (Calgary)
🏢 University of Calgary
📍 Calgary