You are a relationship-driven leader who translates client goals into high-performing marketing plans, is fluent in data analytics, and shows a track record of strategic account growth.

You are looking to join a well-established agency where you can act as a true extension of your clients' teams – helping them navigate complex enrollment cycles, measure performance, and confidently reinvest in their growth.

About the Role

As an Account Executive (AE) at Metric Marketing, you will own and manage a high-value book of business made up of North America's top private and independent schools.

This is a dual role designed for a seasoned agency or marketing professional with strong commercial acumen. You act as a senior marketing consultant and growth partner – driving portfolio growth through data-driven annual plans, C-suite performance narratives, and strategic account expansion.

Success in this role looks like: marketing and strategic expertise, consultative account leadership, and financial ownership over your book of business.

Work remotely from anywhere in Canada, with periodic travel to meet clients face-to-face and connect with our head office team in Winnipeg, MB.

Education & Experience

- 4+ Years in Marketing Agency, Account Management, or Strategic Account Leadership: You have a strong background in digital marketing agency environments, SaaS/MarTech consultation, or senior account management.
- Proven Track Record of Owning Account Growth: Experience managing a book of business with accountability for portfolio revenue, retention KPIs, and account expansion (up-selling/cross-selling).
- Fluent in GA4 & Performance Metrics: You can comfortably navigate Google Analytics, evaluate conversion funnels, understand attribution models,



and translate technical data into strategic business insights for non-marketers.
- Strategic & Commercial Mindset: You know how to build a budget, negotiate contracts, demonstrate ROI, and articulate the commercial value of creative and strategic services.
- Education Industry Experience: Passion for or experience with private/independent schools, higher education, or enrollment marketing is a significant asset.

We value diverse experiences and non-traditional paths. If you have a track record of high achievement in marketing/sales but don't check every single box, we encourage you to apply.

Key Job Duties & Outcomes

- Consultative Annual Planning: Lead annual strategy sessions, translating enrollment goals into tailored plans and campaigns using Metric's GRO system.
- Data Storytelling & GA4 Insight: Leverage GA4 analytics and ROI models to deliver compelling performance narratives that make annual renewals easy.
- Drive Account Retention & Portfolio Growth: Take full ownership of your book of business budget. Lead renewals, navigate client budget discussions, uncover hidden opportunities, and introduce expansion solutions that drive measurable value for your schools.
- Executive Presentation & Boardroom Presence: Confidently present marketing performance and long-range strategies to C-suite executives, board members, and leadership committees,



aligning marketing metrics with institutional revenue and enrollment outcomes.
- Navigate the Seasonal Enrollment Rhythm: Build deep empathy for the private school calendar. Leverage key seasonality windows to introduce timely marketing initiatives, anticipate client needs during peak admissions seasons, and nurture year-round executive alignment.
- Polished Executive Presence: Exceptional written/verbal communication and presentation skills – in person or virtually.
- Consultative Problem Solver: Ability to listen deeply to client pain points and custom-build strategic solutions.
- Work from home & Travel: Self-motivated and organized working remotely. Willingness to travel to client campuses across North America (approx. 1x/year per account) and to Winnipeg for strategic team summits.
- Financial Stewardship: Meticulous approach to managing client budgets, campaign investments, and agency scope – managing clients' investments with absolute responsibility and trust.

Why Join Metric Marketing?

Metric Marketing is a dynamic and innovative marketing agency based in Winnipeg, Canada, serving top private schools and educational institutions across North America. Our team of 50+ professionals helps schools define their competitive edge and maximize enrollment ROI through our proprietary GRO system and full-service digital marketing.

- Competitive Pay: Base Salary of $70,000-$90,000 CAD (commensurate with experience) with a performance-based bonus and commission structure tied directly to book growth, retention, and strategic KPIs.
- Work-Life Balance: Join our remote-first culture from anywhere in Canada. Team members who are local to Winnipeg have access to our

📌 Account Executive (Vancouver)
🏢 Metric Marketing
📍 Vancouver