LifeBloom Home CareJob Posting: Full time Marketing Coordinator – Community Outreach & Partnerships

Location: Kitchener, Waterloo, Cambridge, and surrounding communities, Ontario

Position Type: Full-time

Pay Rate: $20–$25per hour, depending on qualifications and experience

Company: LifeBloom Home Care

Website: www.lifebloomhomecare.ca

About LifeBloom Home Care

LifeBloom Home Care provides compassionate, reliable, and personalized home care services. We support people in maintaining their comfort, independence, dignity, and quality of life in their own homes.

We are seeking a Marketing Coordinator – Community Outreach & Partnerships to help increase awareness of our services, build relationships with community organizations, and develop referral partnerships. This role is well suited to someone who enjoys connecting with people, sharing information, and contributing to a caring community.

Job Summary

This position includes both office-based and community-based work. You will visit hospitals, retirement homes, long-term care homes, clinics, community organizations, senior-serving agencies, and other organizations that may connect people with home care services.

You will introduce LifeBloom Home Care, explain our services, share approved marketing materials, and build respectful, professional relationships with community contacts. You will also support outreach planning, recordkeeping, follow-up, and other marketing activities.

Key Responsibilities

Community Outreach and Relationship Building

- Visit hospitals, retirement homes, long-term care homes, clinics, community centres, and other community organizations.
- Introduce LifeBloom Home Care to social workers, discharge planners, care coordinators, community program coordinators, and other relevant contacts.
- Build and maintain respectful relationships with current and potential referral partners.
- Explain our services clearly to clients, families, caregivers, professionals, and community members.
- Identify opportunities for partnerships, referrals, community presentations,



and collaborative programs.
- Follow up with organizations and contacts after outreach visits.
- Communicate in a respectful, inclusive, and culturally responsive manner.

Marketing and Brand Promotion

- Represent LifeBloom Home Care in a professional and welcoming way.
- Share business cards, brochures, referral forms, and other approved marketing materials.
- Promote our services through community networking, local events, and outreach activities.
- Help increase awareness of LifeBloom Home Care among families, professionals, and community organizations.
- Assist with social media content, online promotion, and other marketing activities as needed.
- Ensure that marketing information is accurate, accessible, and easy to understand.

Office and Administrative Duties

- Spend approximately two days per week in the office for planning, reporting, meetings, and follow-up. Spend the remaining scheduled work time on community outreach.
- Maintain an organized database of referral partners and outreach contacts.
- Record visits, conversations, follow-up dates, and potential referral opportunities.
- Prepare weekly outreach reports and provide updates to management.
- Help develop outreach plans and identify opportunities to expand our services.
- Protect confidential information and follow company policies and applicable privacy requirements.

The office and community schedule may change based on business needs, outreach priorities, and community events.

Qualifications and Skills

- Strong communication and interpersonal skills.
- A welcoming, respectful, and professional approach when meeting new people.




- Ability to build relationships with people from diverse backgrounds and communities.
- Strong organizational, time-management, and follow-up skills.
- Ability to work independently while also contributing to a team.
- Ability to plan and manage a community outreach schedule.
- Access to reliable transportation and willingness to travel throughout Waterloo Region.
- Basic computer skills, including email, Microsoft Office or Google Workspace, and online marketing tools.
- Previous experience in marketing, sales, community outreach, healthcare, home care, or business development is an asset but not required.
- Experience working with healthcare or community organizations is an asset.
- Equivalent combinations of education, training, and experience may be considered.

What We Offer

- Full-time employment.
- Pay of $20–$25 per hour, depending on qualifications and experience.
- An opportunity to grow professionally with a developing home care company.
- The opportunity to build meaningful community relationships and help connect people with care services.
- A supportive workplace that values respect, collaboration, initiative, and service.
- Training and guidance to help you succeed in the role.

Accessibility and Inclusion LifeBloom Home Care is committed to creating an inclusive and accessible workplace. We welcome applications from people with diverse backgrounds, experiences, abilities, and perspectives.

If you need an accommodation during the recruitment process, please let us know. Accommodation requests will be handled respectfully and confidentially.

How to Apply

Please submit your résumé and a brief introduction describing your relevant experience and interest in community outreach.

Email: [email protected]

Website: www.lifebloomhomecare.ca

LifeBloom Home Care – Where Compassion Takes Root.

Pay: $20.00-$25.00 per hour

Expected hours: 30.0 per week

Benefits

- Casual dress
- Flexible schedule
- On-site parking

Work Location: In person

📌 Marketing Outreach Coordiator (Kitchener)
🏢 LifeBloom Homecare
📍 Kitchener