An Initial AI Screening will be conducted for this role. Please Click Here to complete your AI screening while submitting your application.JOB DESCRIPTIONLocation:Hybrid | Downtown, TorontoDuration:12 MonthsOur client, a leading financial institution in Downtown Toronto, is looking for a Social Media Strategist to contribute to a high-performance, inclusive team environment. The successful candidate will have the chance to work with one of the Top 5 Banks in Canada.Typical Day in roleChampion a client-focused culture to deepen relationships and leverage broader Bank knowledge and partnerships.Support the implementation and optimization of social media strategy for the bank's Global Asset Management and Dynamic Funds.Define relevant social media KPIs and measure performance to inform ongoing optimization and testing.Oversee social media content development, including ideation, social copywriting, content calendar management, and publishing.Lead the development of social first video content, with a primary focus on LinkedIn and YouTube, including short form and platform native formats.Partner closely with designers and content leads to ensure content is clear, engaging, and aligned to brand and compliance standards.Apply strong understanding of paid social media to ensure content is targeted, timely, and amplified effectively.Stay current on social platform best practices, trends, tools, and emerging formats relevant to financial services.Actively support effective operations in line with the bank’s Values,



Code of Conduct, and regulatory requirements.Must Have Skills5+ years of experience as a Social Media strategist agency or brand sideDeep understanding of social media metrics and best practicesExperience managing and developing social media content calendar for a brandAdvanced platform knowledge, including LinkedIn, TikTok, YouTube, Instagram, Facebook, X, Threads, Pinterest, and SnapchatFamiliarity with social media paid acquisitionStrong writing skills are requiredNice-To-Have SkillsExperience with social publishing platforms, social analytics tools, and social listeningSoft Skills RequiredCritical thinking and great leadership skillsStrong interpersonal, presentation, and communication skillsCuriosity and a desire to grow within the BankOrganization and time managementEducationDegree in marketing, public relations, communications, or relevant fieldFP Inc.is committed to creating an inclusive environment where all team members and clients feel like they belong. In accordance with the requirements set out in the Employment Standards Act, FP Inc. hereby declares that AI is utilized in the screening process for this position. The hourly compensation range for this role is $40/hr - $50/hr. We seek applicants with a wide range of abilities, and we provide an accessible candidate experience. We advocate for you and welcome anyone regardless of race, colour, religion, national origin, sex, physical or mental disability, or age.#J-18808-Ljbffr

📌 Social Media Strategist - $40 - $50 An Hour (Winnipeg)
🏢 FP
📍 Winnipeg