Director, Sales and Business Development - FinTech

VoPay International Inc. - Vancouver, BC

Full-Time On-Site

Reports To: Chief Executive Officer

About VoPay International Inc.

VoPay’s Fintech-as-a-Service platform enables any business to embed financial services and payment capabilities into their existing applications, products, or services through a single, scalable API. Our integrated technology gives product managers and developers the flexibility and speed to build innovative financial solutions in a rapidly evolving industry.

The Opportunity

We are seeking a Director of Sales and Business Development to define VoPay’s commercial strategy and build the revenue engine that carries the company through its next phase of growth.

Reporting directly to the CEO, this is a build-and-lead role that owns the full commercial function: strategy, quota, pipeline, team, and process. You will lead a growing organization of Account Executives, Business Development Managers, Sales Executives, and Strategic Alliance leads, carry an overall team revenue target while defining, assigning, and monitoring individual targets across the team.

Beyond running the team, you will shape where VoPay competes. You will deepen our position in embedded finance across priority verticals and markets (US & Canada) while also supporting the expansion into new geographies including LATAM, the EU, and MENA.

The mandate is currently scoped at Director level. We are building the commercial function step by step, and we expect the right person to grow into a VP of Sales or Chief Revenue Officer role as the team and revenue base scale.

Key Responsibilities:

Sales and Business Development Strategy

- Develop the overall sales and business development strategy and own its execution end-to-end
- Define target segments, ideal customer profiles, and priority verticals within embedded finance
- Build the go-to-market plan for expansion into current markets including LATAM, EU, and MENA
- Translate company strategy into quarterly and annual commercial plans with clear milestones

Revenue Ownership and Target Management

- Carry the overall team revenue target and be accountable for its delivery
- Define,



assign, and monitor individual targets across Account Executives, Business Development Managers, Sales Executives, Strategic Alliance Leads, and Account Managers
- Own forecasting, pipeline health, conversion metrics, and commercial reporting to management
- Maintain pricing discipline, deal structure, and margin quality in partnership with Finance

Team Leadership and Mentorship

- Lead, coach, and mentor the sales and business development team, and raise the standard of execution
- Recruit, onboard, and develop current team members as the function scales
- Develop and maintain SOP’s and run a consistent operating rhythm of pipeline reviews, deal inspection, one-on-ones, and performance management
- Build a culture of accountability, curiosity, and disciplined selling

Embedded Finance and Vertical Growth

- Drive growth in embedded finance across priority verticals including lending, proptech, payroll, investment, insurance, marketplaces, and healthcare
- Identify where VoPay’s platform creates the strongest value and concentrate the team’s effort there
- Build repeatable sales motions for ISVs, enterprises, digital platforms, and financial institutions
- Grow revenue per account by expanding adoption across the platform, from payments to treasury, compliance, and automation

Value Proposition, Product Fit, and Solutioning

- Develop and refine value propositions, positioning, and messaging by segment and by market
- Assess product fit for new opportunities and shape solutions that map platform capability to customer outcomes
- Feed market signal, competitive intelligence, and roadmap priorities back to Product
- Support complex opportunities directly, from discovery and solution design through commercial negotiation and close

Market Expansion





- Build entry strategies for current geographies, including partner models, regulatory considerations, and local go-to-market approach
- Establish the commercial foundations, including pricing, packaging, and channel structure, needed to scale in the US
- Prioritize markets on evidence rather than chance noise, and make the case for where to invest and where to wait

Cross-Functional Alignment and Sales Operations

- Work with Operations, Marketing, Product, Legal, Compliance, and Finance so that sales run efficiently and in line with SOPs
- Own the sales process end to end, including CRM hygiene, stage definitions, deal desk, approvals, and handoff to onboarding and customer success
- Partner with Marketing on demand generation, campaigns, and sales enablement content
- Ensure every deal meets VoPay’s risk, compliance, and onboarding standards before it is closed

Qualifications:

- 12+ years in sales and business development within FinTech, payments, SaaS, or platform businesses, including 5+ years leading a team and carrying a team target
- Track record of building and executing a sales and business development strategy
- Demonstrated success owning and delivering a team revenue number, with strong forecasting accuracy
- Experience selling complex, technical, multi-stakeholder solutions to ISVs, enterprises, or financial institutions
- Strong command of sales process, methodology, and CRM-driven pipeline management
- Proven ability to coach and develop sales talent
- Comfortable working directly with a C-suite and contributing at the leadership table
- Sound commercial judgment across pricing, deal structure, and negotiation

Preferred

- Hands-on experience in SaaS sales and business development capacity for firms in the embedded finance, digital payments, fintech, or Banking-as-a-Service businesses
- Exposure to partner-led or channel-led growth alongside direct sales
- Understanding of payments regulation, KYC/AML, and risk considerations in cross-border money movement
- Experience opening current international markets, particularly LATAM, EU, or MENA is an advantage

📌 Director, Sales and Business Development (Vancouver)
🏢 VoPay International
📍 Vancouver