GENERAL MANAGER – Footlab London

Company: Longworth Ventures Inc.

Location: London, ON, CA

Department: Operations

Status: Full-Time

ABOUT THE COMPANY:

Footlab London is a premier sport, recreation, and entertainment destination. You will be joining a championship-level team focused on fun, fulfillment, and service, built to enrich the soccer community as well as your career and personal growth. Footlab London is associated with Footlab World (www.footlabworld.com).

Footlab London is managed by Longworth Ventures Inc. Our mission-focused company is highly entrepreneurial and team-oriented, with a culture centered on collaboration, accountability, excellence, and service. We are looking for high performers at every level to grow with us.

POSITION SUMMARY:

The General Manager oversees the full operation of the venue, providing strategic and day-to-day leadership. The GM is ultimately responsible for the financial and operational performance of Footlab London driving profitability, creating a culture of accountability, fostering solid relationships with clients and stakeholders, and meeting annual growth and guest experience objectives.

PRIMARY RESPONSIBILITIES:

1. Leadership & Strategy

- Lead all venue departments, ensuring adherence to FOOTLAB WORLD guidelines, SOPs, mission, and brand standards.
- Confer with ownership, department heads, and staff to resolve issues, set strategic direction, and execute major business initiatives.
- Delegate operational responsibilities and maintain the Manager on Duty (MOD) schedule and function.

1. Financial Management & Reporting

- Lead annual budgeting, financial planning, cost control, and profitability strategies.
- Monitor, prepare, and present operational reports, guest feedback, expenses, and KPI performance to evaluate venue efficiency and drive continuous improvement.
- Own P&L; performance across all revenue-generating programs and lines of business, setting pricing, utilization, and margin targets and adjusting programming to hit them.

1. HR, Staffing & Policy

- Build, lead, and develop a high-performing team, including recruitment, onboarding, coaching, performance management, succession planning,



and employee retention.
- Develop and enforce operational policies, scheduling systems, administrative controls, and corrective action plans to maximize productivity and safety.
- Ensure compliance with applicable health, safety, and employment regulations (e.g., WSIB, incident reporting)

1. Operations, Events & Technology

- Oversee facility readiness, equipment, technology-driven activations, special events, and Food & Beverage operations.
- Direct sales, marketing, and programming efforts in collaboration with the Commercial team to boost attendance, revenue, and guest engagement.

1. Business Development and Partnerships

- Develop strategic relationships with regulatory bodies, local businesses, sports organizations, schools, corporations, tourism organizations, community groups, and other key partners.
- Identify new revenue opportunities and partnerships that expand Footlab's reach and utilization. Use operating data, customer feedback, financial results, and employee input to identify opportunities for improvement.
- Act as a key brand ambassador at official functions, industry conferences, and local engagements.
- Leverage POS, CRM, booking, membership, guest feedback, and operational systems to monitor performance and make data-driven decisions.

1. Guest Experience & Service Excellence

- Establish and maintain exceptional guest service standards across all touchpoints.
- Monitor guest feedback, reviews, satisfaction metrics, and service recovery.
- Ensure the venue consistently delivers a safe, clean, engaging, and high-quality guest experience.
- Identify opportunities to improve the customer journey and increase repeat visitation and loyalty.

MINIMUM QUALIFICATIONS:

- Education & Experience: Bachelor's degree in Business Management,



Sports Management, Hospitality, Marketing, or a related field (or equivalent experience), plus a minimum of 7 years of management experience (preferably in sports, entertainment, or experiential retail).
- Financial Acumen: Demonstrated financial management experience, including responsibility for P&L; performance, budgeting, forecasting, labour costs, and operating expenses in a complex, customer-facing business. Experience managing a $2M+ operation is considered an asset.
- Operations & Events: Proven track record in organizing, booking, and operating sports, entertainment, or tech-integrated events and programs. Preferred: Operational knowledge of tech-driven sport science experiences, F&B; services, and private events (corporate activations, parties).
- Leadership & Systems: Strong leadership and team-building skills. Familiarity with modern CRM, POS, and guest feedback platforms.
- Preferred Assets: Background in sports programming or guest experience design; experience working with tourism boards, event commissions, or corporate partners; genuine passion for football/soccer and digital experiences.

WORKING CONDITIONS AND PHYSICAL DEMANDS:

- Environment: Active venue environment featuring high-energy zones, interactive technology, and intermittent noise.
- Physical: Ability to spend extended periods on your feet on the venue floor as well as sit for desk-based administrative tasks. Ability to lift up to 50 lbs waist-high.
- Schedule: Full-time flexibility required, including availability for evenings, weekends, and holidays as operational needs dictate.
- Travel: Occasional travel to national or international events, conferences, and corporate training sessions.

COMPENSATION & BENEFITS

- Competitive base salary commensurate with experience and qualifications.
- Performance-based bonus tied to business and operational objectives.
- Comprehensive benefits package.
- Opportunities for professional growth and advancement within Longworth Ventures Inc. and the FOOTLAB WORLD network.

Pay: $90,000.00-$150,000.00 per year

Work Location: In person

📌 GENERAL MANAGER – Footlab London
🏢 Longworth Ventures
📍 London