Location:118 Shortt Street, Silver Star Mountain (Hybrid)Employment Type:Full-Time, PermanentSalary:$55,000 - $75,000 CAD per year, commensurate with experienceReports To:Executive DirectorApplication Deadline:June 21, 2026, at 11:59PMAbout Destination Silver StarDestination Silver Star (DSS) is the community‑led Destination Management Organization for Silver Star near Vernon, British Columbia. We represent more than 1,000 member residents and businesses in the Silver Star Mountain community, working to protect what makes this place worth visiting, enhancing the experience for everyone who lives, works, and visits here, and promoting Silver Star honestly and specifically to visitors around the world. Learn more at destinationsilverstar.Com.The RoleWe are seeking a skilled and purposeful Marketing & Communications Manager to lead DSS’s marketing function with a clear focus on quality, clarity, and impact. This role is best suited to a strategic communicator who believes fewer, focused efforts lead to more meaningful, impactful outcomes.You will be responsible for shaping how Silver Star is seen, understood, and chosen by visitors across North American ski and adventure travel markets, while earning the trust and respect of our member community and partner network through consistent, professional, and transparent communication.You will also lead DSS’s co‑operative marketing program, Explore North Okanagan (ENO), in partnership with Destination BC and other regional DMOs, and bring genuine enthusiasm for using AI tools to work smarter and raise the standard of the work we do.The ideal candidate is a confident self‑starter with a genuine connection to mountain communities and tourism, a strategic creative mindset, and the discipline to deliver focused, high‑quality work in a small, collaborative team.Key ResponsibilitiesDestination Marketing and Brand BuildingDevelop and execute focused seasonal campaigns that build Silver Star’s profile in North American ski and adventure travel markets, prioritizing quality and strategic fit over volumeLead DSS and ENO social media strategy with a commitment to crafting content that is on‑brand, well‑written, and genuinely compellingWrite and edit web listings, landing pages, and destination content for DSS and ENO digital properties, maintaining a consistently high editorial standardManage content creation across owned channels (blog, video, MemoryKPR stories),



with a focus on storytelling that reflects the authentic character of Silver StarDraft media pitches and press releases that position Silver Star meaningfully within competitive travel and lifestyle media landscapesCoordinate DSS presence at trade shows and industry events relevant to ski, outdoor adventure, and destination travelMember & Partner CommunicationsBuild and maintain trust with DSS members and commercial partners through clear, consistent, and professional communications that demonstrate respect for their investment and intelligenceLead production of monthly member newsletters, written with accuracy, care, and a strong editorial voiceServe as a reliable and responsive day‑to‑day contact for commercial partners, supporting their engagement with DSS and ENO programsDevelop and manage ENO co‑operative partnership agreements and ongoing partner communicationsCo‑operative Program ManagementCoordinate co‑operative marketing programs with Destination BC, including budget management, reporting, and deliverablesOversee geographic market allocation and budget distribution across digital advertising campaigns, working with partners to ensure performance aligns with organizational goalsTrack, synthesize, and report on campaign metrics, press coverage, and co‑op outcomes, translating data into transparent insightsKey Stakeholder CollaborationBuild and maintain strong working relationships with key members, including SilverStar Mountain ResortMeet regularly with partner marketing teams to align plans, timing, and prioritiesEnsure DSS marketing efforts complement (not duplicate) partner campaignsIdentify opportunities to amplify partner activity and tell a consistent destination storyAgency & Vendor RelationshipsManage relationships with key agency partners including PR, social media, creative, digital advertising, website development, and photography/videographyHold partners to a high creative and strategic standard, ensuring all output reflects DSS’s brand positioning and goalsQualifications & ExperienceRequired3–5+ years of experience in marketing, communications, or destination marketingExceptional written communication skills: The ability to write clearly, compellingly, and with appropriate voice across audiences is the core of this role, from destination content and media pitches to member newsletters and partner correspondenceDemonstrated experience managing social media channels,



website content, email campaigns, and media relations with a focus on quality outputProficiency with AI tools and a demonstrated commitment to thoughtfully integrating them to improve research, writing, content ideation, and workflow efficiencyStrong interpersonal skills (professional, diplomatic, and genuine) with a track record of building trust with members, partners, and stakeholdersExperience managing external agency relationships and coordinating multi‑vendor campaigns, including budget managementHighly organized, self‑directed, and able to manage multiple concurrent projects and deadlines without losing focus on qualityProficiency with standard marketing tools: social media scheduling platforms, email marketing, CMS/WordPress, Meta Business Suite, CanvaCore CompetenciesStrong stakeholder management in a member‑based organizationAbility to align multiple partners around shared marketing goalsClear and confident communicator across different audiencesGood judgment in balancing strategic priorities and member interestsOrganized and able to manage competing priorities without losing focusAssetsExperience working in or with a DMO, tourism organization, or not‑for‑profitFamiliarity with Destination BC co‑op program requirements and reporting processesKnowledge of North American ski and adventure travel markets, and familiarity with the North Okanagan and Silver Star regionPost‑secondary education in marketing, communications, tourism, or a related fieldPhotography and video production / editing experienceWhat We OfferA tight‑knit, collaborative team rooted in a stunning mountain community, with the flexibility of a hybrid work environmentMeaningful work with direct impact on a destination and the member businesses that call it homeA broad, wide-ranging portfolio where no two weeks look the sameCompetitive salary of $55,000 – $75,000 CAD, commensurate with experienceBenefits packageWinter & Summer Season PassOpportunities for professional development and industry engagementTo ApplyPlease submit your resume and a cover letter outlining your relevant experience and interest in the position to [email protected] by 11:59PM on June 21st.We thank all applicants for their interest. Only those selected for an interview will be contacted.Destination Silver Star is committed to fostering a diverse, inclusive and respectful workplace. We welcome applications from all qualified individuals regardless of gender, race, ethnicity, age, sexual orientation, religion, ability or background.#J-18808-Ljbffr

📌 Marketing & Communications Manager - C$55,000 - C$75,000 A Year (Winnipeg)
🏢 Destination Silver Star
📍 Winnipeg