Business Development Manager – Benefits Administration ServicesBase Salary:$74,269–$92,837As the Business Development Manager for Benefits Administration Services, you will drive growth by identifying new business opportunities, building strategic relationships, and managing end‑to‑end sales processes. You will develop targeted sales strategies, cultivate relationships with key decision‑makers, and present solutions that address clients’ unique needs.Key ResponsibilitiesIdentify and target prospective clients within the benefits administration space, including large enterprises and mid‑market organizations to drive new revenue growth.Establish and maintain strong, long‑term relationships with existing and potential clients, ensuring a deep understanding of their business needs and benefits administration challenges.Build trusted relationships with executives and decision‑makers within prospect organizations, positioning yourself as a strategic advisor who guides them through their benefits needs.Develop and maintain strong, trusted relationships with brokers, consultants, and benefits advisors, collaborating with these partners to expand business opportunities and enhance the company’s presence in the marketplace.Develop and execute a comprehensive business‑development strategy to promote the company’s benefits administration services, targeting specific industries and sectors.Collaborate with internal teams—including the GreenShield Insurance team—to develop customized proposals, presentations, and RFP responses that demonstrate the value of our benefits administration solutions.Lead contract negotiations with clients,



ensuring mutually beneficial agreements that meet both client needs and business profitability targets.Conduct market research to understand emerging trends, regulatory changes, and competitor offerings, keeping the company informed and competitive.Forecast sales activity and pipeline metrics with accuracy, leveraging insights to inform and refine prospecting strategies.Identify potential partnership opportunities with benefits technology providers, consultants, brokers, and other industry players to enhance the service offering and drive business growth.Work closely with the operations, technology, and implementation teams to ensure that client needs are met and that seamless delivery of services is achieved.Partner closely with the Client Management team to ensure seamless client onboarding and support cross‑departmental initiatives that enhance the overall client experience.Identify and leverage opportunities to cross‑sell other GreenShield services, such as Health Services, Employee Assistance Programs (EAP), and Virtual Healthcare solutions, to existing clients.QualificationsMinimum of 10 years of experience in business development, sales, or account management, with a focus on benefits administration services, human resources,



or employee benefits.Bachelor’s degree in Business Administration, Human Resources, Marketing, Actuarial Science, or a related field.In‑depth understanding of employee benefits programs and benefits administration processes, including health, retirement, wellness, and other fringe benefits, and the regulatory landscape impacting benefits administration.Proven track record in driving new business, managing complex sales cycles, and achieving sales targets in the advantages administration space.Strong ability to build relationships with senior executives and other key decision‑makers, positioning solutions as critical to business success.Excellent negotiation and problem‑solving skills with a consultative approach to sales.Exceptional verbal and written communication skills, with the ability to present complex solutions in a clear, compelling manner.Familiarity with HR technology platforms, payroll systems, and benefits management software.Travel as needed for client meetings, conferences, and industry events.Ability to deliver engaging presentations.Demonstrated ability to multitask, maintain attention to detail, and prioritize work.Technologically agile, adept at learning and integrating new applications and platforms.Bilingual (English/French).Proficiency in English is required for this position.Preferred CredentialsAdditional certifications (e.G., CEBS).GreenShield supports diversity, equity and inclusion in our teams and communities and encourages applications from all qualified candidates.#J-18808-Ljbffr

📌 Bilingual Business Development Manager - Benefits Administration - Hybrid - $74,269 - $92,837 A Year (Winnipeg)
🏢 GreenShield
📍 Winnipeg