Lead strategic communications initiatives at WCLC as a Senior Communications Manager. Focus on storytelling, media relations, and fostering brand loyalty among audiences across digital platforms.

The Western Canada Lottery

Corporation is in search of a agile Senior Communications Manager to oversee its stakeholder communication strategy. You will play a pivotal role by directing marketing communications, integrating strategies across various media, and leading a high-performing communications team. Your expertise will directly support business goals and foster player engagement and trust through effective public relations and community initiatives. Key Responsibilities:

- Act as a primary communications advisor to executive leadership
- Plan and prioritize integrated marketing communications




- Develop community engagement and sponsorship communication strategies
- Guide media outreach and public relations initiatives
- Ensure consistent brand messaging and audience engagement Requirements:
- Minimum of 7 years of experience in strategic communications
- Degree in Journalism, Public Relations, or a similar discipline
- Strong media relations and public speaking abilities
- Excellent analytical skills to drive communication strategies
- Proven leadership experience in guiding teams Contribute to WCLC's mission of enhancing audience connections and brand reputation through effective communications.

📌 Senior Communications Manager at WCLC (Edmonton)
🏢 Western Canada Lottery
📍 Edmonton