Company Description Standard Truck Sales specializes in providing quality trucks and trailers for sale to customers seeking reliable commercial vehicles. Standard Truck Sales is committed to customer service and tailored solutions that support transportation and logistics operations.

Role Description This is a full-time, on-site Digital Marketing Specialist role based in Brampton, ON.

The Digital Marketing

Specialist will plan, execute, and optimize online marketing campaigns to promote trucks and trailers, drive website traffic, and generate qualified leads. Day-to-day tasks include managing social media channels, creating and scheduling posts, updating website content, monitoring web analytics, and reporting on campaign performance. The role also involves coordinating online promotions, collaborating with sales staff on digital initiatives, and ensuring brand consistency across all digital platforms.

The Digital Marketing

Specialist will continuously test and refine strategies to improve engagement and conversion rates.

Qualifications

- Strong skills in Digital Marketing and Online Marketing,



with experience running campaigns aimed at lead generation and brand awareness.
- Proficiency in Social Media Marketing, including managing business profiles and creating content for key platforms (e.g., Facebook, Instagram, LinkedIn).
- Experience with Web Analytics tools (e.g., Google Analytics) to track performance, interpret data, and make data-driven recommendations.
- Excellent Communication skills, with the ability to create transparent, persuasive messaging and collaborate effectively with cross-functional teams.
- Knowledge of SEO, SEM, and basic website management is an asset.
- Familiarity with design tools or content creation platforms (e.g., Canva, Adobe Creative Cloud) is beneficial.
- Previous experience in automotive, trucking, or related industries is an advantage but not required.
- Post-secondary education in Marketing, Business, Communications, or a related field, or equivalent practical experience.
- Strong organizational skills, attention to detail, and the ability to manage multiple projects in a fast-paced environment.

📌 Digital Marketing Specialist (Brampton)
🏢 Standard Truck Sales
📍 Brampton