You'll work with dynamic colleagues - experts in their fields - who are eager to share their knowledge with you. Your leaders will inspire and help you reach your potential and soar to new heights.

At Sun

Life, we're driven by our Purpose: helping our Clients achieve lifetime financial security and live healthier lives. When you join Sun Life, you'll work with passionate colleagues and empowering leaders who support your growth and celebrate your contributions, so you can make a meaningful difference in our Clients' lives. Discover how you can make a difference in the lives of individuals, families and communities around the world.

If you've successfully led complex cross-functional initiatives, built high-performing teams, and translated market opportunities into measurable outcomes-this is your opportunity to make your mark at scale. Reporting to the AVP, Business Growth & Strategy, you'll lead a team driving priority growth initiatives while building trusted relationships across Prospr, SLFD, and key functional partners. Define strategy, build business cases, pilot solutions, and drive implementation across multiple functions-seeing ideas become market reality.

Establish credibility with SLFD leaders, field advisors, cross-functional partners, and senior executives-mobilizing stakeholders without direct authority to execute on complex priorities. Synthesize client, advisor,



and market data into explicit recommendations, growth plans, and scalable go-to-market approaches that drive meaningful outcomes.

Champion performance management : Establish and monitor KPIs around advisor engagement, client acquisition, pipeline velocity, and revenue impact-using data and CRM tools to course-correct and optimize. Significant experience in strategy, business development, sales leadership, or partnerships-ideally in financial services, distribution, or advisor-led channels.

Deep market and customer acumen : You understand financial services, insurance, wealth management, or field-based distribution models. You speak the language of advisors and sales leaders and can anticipate their needs. You mobilize complex stakeholder ecosystems, build trust quickly, and have the presence to engage confidently with senior leaders and advisor communities.

Commercial judgment and analytical rigor : You assess opportunities with both strategic vision and hard-nosed performance metrics.

Salesforce or CRM platform expertise : You use pipeline management and CRM tools fluently to inform business development strategy and performance decisions. This is a platform to demonstrate leadership at scale, expand your stakeholder network, and build a portfolio of wins that elevate your profile within Sun Life.

📌 Director, Strategic Initiatives (Distribution Growth) (Toronto)
🏢 SunLife
📍 Toronto