Manager/Sr. Manager - Customer / Digital Marketing Analytics (Toronto)

Manager/Sr. Manager - Customer / Digital Marketing Analytics (Toronto)

31 Aug
|
Tiger Analytics
|
Toronto

31 Aug

Tiger Analytics

Toronto

Tiger Analytics is an advanced analytics consulting firm. We are the trusted analytics partner for several Fortune 100 companies, enabling them to generate business value from data. Our consultants bring deep expertise in Data Science, Machine Learning, and AI. Various market research firms, including Forrester and Gartner, have recognized our business value and leadership.OverviewThe ideal candidate will combine analytical rigor with strong storytelling skills to drive decision-making across marketing, customer, and retail functions.Key ResponsibilitiesPerform deep-dive analysis on digital/web and business data to generate actionable insightsDeliver quick turnaround analysis to support fast-paced business decision-makingAnalyze customer behavior, campaign performance, and retail trends to identify growth opportunitiesDrive use cases across Retail, Marketing, and Customer AnalyticsTranslate complex data into clear, compelling narratives and executive-ready presentationsPartner with cross-functional teams including Marketing, Product, and Business stakeholdersDesign, develop, and track KPIs, dashboards, and performance metricsSupport Marketing in campaign planning, A/B testing, and performance measurementIdentify trends, patterns, and anomalies in large datasets to support strategic decisionsEnsure data accuracy, consistency, and robust quality checks across all analysesBuild strong relationships with Marketing leadership, including the CMO, to understand business goals, gaps,



and customer strategyAlign data and analytics initiatives with the overall marketing vision and roadmapDefine and drive the analytics development roadmap in collaboration with technical teamsRequirements8-14 years of experience in Business/Digital Analytics, with a strong focus on Customer & Marketing Analytics within the Retail (Grocery preferred) domainStrong expertise in Retail, Digital Marketing, Campaign Design, and Marketing Performance Measurement, including exposure to AI/ML-driven campaignsRobust techno-functional skillset with experience in digital transformation and strategy consultingStrong proficiency in SQL, along with experience in data visualisation tools such as Power BI or TableauFamiliarity with web analytics tools (e.G., Google Analytics) and working knowledge of Python or RProven ability to analyse large, complex datasets, generate insights, and translate them into actionable business recommendationsExceptional storytelling and communication skills, with the ability to present insights to senior and non-technical stakeholdersStrong problem-solving skills with the ability to navigate ambiguity and work in quick-paced, quick turnaround environmentsDemonstrated ability to collaborate cross-functionally, manage multiple priorities, and influence stakeholders with strong executive presenceBenefitsSignificant career development opportunities exist as the company grows. The position offers a unique opportunity to be part of a small, fast-growing, challenging and entrepreneurial environment, with a high degree of individual responsibility.Tiger Analytics provides equal employment opportunities to applicants and employees without regard to race, color, religion, age, sex, sexual orientation, gender identity/expression, pregnancy, national origin, ancestry, marital status, protected veteran status, disability status, or any other basis as protected by federal, state, or local law.#J-18808-Ljbffr

📌 Manager/Sr. Manager - Customer / Digital Marketing Analytics (Toronto)
🏢 Tiger Analytics
📍 Toronto

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