31 Aug
|
Kaizen Lab
|
Calgary
31 Aug
Kaizen Lab
Calgary
Doing business to business, person to person. Payworks is a leading workforce management solutions provider and multi-year winner of the Canada’s Best Managed Companies program. We are proudly Canadian and committed to developing world‑class products and providing a progressive workplace culture where Doing Right by People is our purpose. With clients of all sizes and more than 600 employees, we currently have an exciting prospect on our Marketing team for the right candidate. Because when it comes to great people, there’s always room for one more. DOING RIGHT BY PEOPLE – IT’S WHAT WE DO Reporting to the Senior Manager, Growth Marketing, the Marketing Performance & Analytics Specialist is the performance intelligence centre of Payworks' demand generation engine. You own full‑funnel analytics,
campaign and channel attribution, and performance reporting across all demand streams, translating data into clear recommendations on where to invest, scale, or redirect budget with qualified pipeline and revenue as the primary business objectives. This is more than campaign optimization. You look across channels, audiences, and the entire funnel to determine which investments are generating the greatest return, and you make the case for what we should do differently. WHY YOU SHOULD CHOOSE PAYWORKS Comprehensive employer paid benefits, including a Health Spending
📌 Marketing Performance & Analytics Specialist (Calgary)
🏢 Kaizen Lab
📍 Calgary