Take charge as Senior Marketing Research Manager for the City of Laval, Quebec. This hybrid role focuses on strategic research leadership and collaboration within a vital public service department.In this permanent position, you will report to the Deputy Director, overseeing marketing research and intelligence functions. Your leadership will facilitate data-driven decisions, ensuring effectiveness and continuous improvement. You are expected to manage budgets, evaluate staff performance, and contribute to achieving the Department's objectives.Key Responsibilities:Supervise and direct marketing research activities and teamsInterpret market data to support strategic decisionsPromote knowledge sharing of strategic insights within the organizationPrepare detailed reports and presentations for managementAssess resource requirements for optimal operationsRequirements:Bachelor's and master's degree in relevant field12 years of marketing research experienceExperience in presenting to decision-makersAdvanced statistical analysis and methodologies expertiseFamiliarity with municipal sector dynamics is preferredLead an creative team and set strategic directions that advance the City of Laval's mission.

📌 Senior Marketing Research Manager Laval
🏢 Geosam Capital
📍 Laval