31 Aug
|
MCAP Group of Companies
|
Ontario
31 Aug
MCAP Group of Companies
Ontario
Elevate your career with MCAP as a Senior Marketing Automation Manager in Toronto, Ontario. Drive B2B and B2C initiatives through strategic planning and advanced email marketing solutions.
In this pivotal role, you’ll spearhead the planning and execution of marketing automation strategies at MCAP. Leading a team, you will leverage your analytical skills to optimize campaign performance and enhance customer experience. Your expertise in marketing technology will ensure successful execution of complex automation programs while fostering collaboration across teams.
Key Responsibilities:
• Lead design and optimization of automation campaigns
• Define strategy for email, SMS, and digital channels
• Oversee automation team processes and standards
• Improve customer personalization through analytics
• Ensure compliance with brand and legal standards
Requirements:
• 7+ years in email marketing and automation
• Proficiency with Salesforce Marketing Cloud
• Experience in AI and machine learning applications
• Solid project management and communication skills
• Knowledge of email regulations and privacy laws
This hands-on role requires expertise in marketing automation and a passion for driving business results.
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📌 Senior Marketing Automation Manager at MCAP (Ontario)
🏢 MCAP Group of Companies
📍 Ontario