Marketing Strategist – Calgary Municipal Land CorporationbJoin to apply for the Marketing Strategist role at bCalgary Municipal Land CorporationCalgary Municipal Land Corporation (CMLC) was incorporated in 2007 as a wholly owned subsidiary of the City of Calgary to implement and execute the Rivers District Community Revitalization Plan and to unlock the tremendous value of hundreds of acres at the river’s edge.Since then, CMLC has invested over $400 million into delivery of the East Village master plan, which envisions a mixed‑use, high‑density urban community that will be home to 11,500 residents. CMLC is also expanding its mandate to include the development of Transit‑Oriented Communities beyond the Rivers District and to support the City of Calgary’s housing strategy.Key ResponsibilitiesProject management to support campaign and brand initiatives, ensuring smooth workflow and timely, accurate deliveryDevelopment of marketing briefs that coordinate initiatives across inter‑departmental team membersCampaign execution, performance reporting, and recommendations to optimize performanceAnalyze insights, trends, and marketing best practices to identify opportunities and provide strategic recommendations to optimize resultsBrand messaging development in accordance with brand standards and audience expectationsWebsite and digital content planning, review,



and approvalsRequired QualificationsPossess post‑secondary education/degree in marketing and/or communications or equivalent6‑8 years of relevant marketing, agency, and/or project management experienceExperience in construction, design, land, or real‑estate development industry considered an assetStrong written and verbal communication skillsKnowledge of social strategy, best practices, and digital platforms and toolsStrong knowledge of Microsoft Office, Google Analytics, and Google AdsExperience working within CMS environments (Squarespace, Sanity, or similar)Familiarity with project management software (Asana, Monday.Com, or similar)Basic understanding of SEO best practices for web publishing of news, blogs, and project updatesPreferred SkillsMarketing aptitude and systems thinkingAudience adaptation and internal workflow organizationExperience liaising with marketing agencies and external stakeholdersProficiency with additional programs such as Figma, Mailchimp, and Sprout SocialComfort managing multiple tasks in a fast‑paced setting with a high level of urgency and attention to detailPlease direct all inquiries and applications to We thank all applicants for their interest. Only candidates being granted an interview will be contacted.Employment DetailsSeniority level – Mid‑Senior levelEmployment type – Full‑timeJob function – Marketing and Sales#J-18808-Ljbffr

📌 Marketing Strategist (Calgary)
🏢 Calgary Municipal Land
📍 Calgary