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Dreaming big is in our DNA. It’s who we are as a company. It’s our culture. It’s our heritage. And more than ever, it’s our future. A future where we’re always looking forward. Always serving up new ways to meet life’s moments. A future where we keep dreaming bigger. We look for people with passion, talent, and curiosity, and provide them with the teammates, resources and opportunities to unleash their full potential. The power we create together – when we combine your strengths with ours – is unstoppable. Are you ready to join a team that dreams as big as you do?

SALARY: Starting Salary Opportunity: $64 ,000 +

- Actual base pay will depend and vary based on factors such as individual experience and skills of the applicant .

B ONUS : Bonus at Target $9600

- Variable Compensation opportunities are contingent on individual performance and overall business results, pursuant to the Bonus Plan; listed amount are targeted values and not guarantees

VACANCY TYPE: This posting reflects a vacant position.

LOCATION: Calgary Office, 5 days/week in office.

JOB RESPONSIBILITIES

- Plan and execute events (on- and off-premise)
- Manage Brand Ambassador program
- Develop and execute partnerships & brand collaborations
- Own social media strategy, content creation & execution
- Coordinate influencer and community engagement
- Work closely with Legal & Corp Affairs to align brand associations with Company values
- Ensure brand consistency across all outward-facing touchpoints
- Work closely with Taproom Manager on aligned programming
- Coordinate with Region on hosting/events.
- Labatt Field Sales Engagement

JOB QUALIFICATIONS

- University Degree / College Diploma in Marketing or related field
- Excellent communication, presentation and negotiation skills




- Demonstrates a collaborative mindset, with the ability to engage audiences and create meaningful brand connections for Banded Peak
- Ability to manage a team, along with a wide range of priorities and achieve results
- Plan and deliver Taproom and community initiatives and events from concept to execution
- Experience with content creation and community management on digital platforms
- Strong financial and leadership skills
- Experience working with customers/partners
- Valid Alberta Drivers License

WHY LABATT

As one of Canada’s Top 100 Employers, Labatt is a place where our people can bring out the best in themselves through a collective purpose of creating A Future With More Cheers. We are always looking to serve up new ways to meet life’s moments, dream big to move our industry forward, and make a meaningful impact in our communities. We believe in brewing up a future that everyone can celebrate and share.

PERKS

- Health benefits plan, including competitive coverage for medical, dental, mental health, life, and disability insurance, that can be flexed to fit your needs.

- Additional flex credits for healthcare or wellness spending accounts

- Retirement plan with a generous company-matching contribution, and low-fee RRSP & TFSA savings opportunities to help you secure your financial future.

- Personalized support through an inclusive family-forming benefit,



and generous financial support/top-ups for parental leave

- Access to many wellbeing resources, including Employee & Family Assistance Program support, Webinars, and more.

- An annual allotment of Beer and Beyond-Beer products for employees!

EQUAL OPPORTUNITY EMPLOYER

At Labatt Breweries of Canada, we are an equal opportunities employer, and we are committed to maintaining a welcoming, safe, and inclusive environment for every person – regardless of age, race, ethnicity, nationality, sexual orientation, gender identity and expression, religion, neurodivergence, or disability status.

REQUIRE ADDITIONAL ASSISTANCE?

Labatt Breweries of Canada is committed to fair and equitable recruiting practices. Persons with disabilities are encouraged to come forward at any stage of the recruitment process to request accommodations , if needed. Members of our team will consult and create processes that provide individuals with disabilities the best possible recruitment experience.

Labatt Breweries will never ask you for money or reimbursement of training fees as part of our recruitment process. Any email communication you receive as part of the application or onboarding process will come from a @ email address. If you have any questions or concerns, please email the recruitment team at ***email_hidden***

A I DISCLOSURE

We may use artificial intelligence tools to assist with scheduling interviews and managing screening times. We do not use AI to evaluate applicants or make decisions during the interview process. All candidate assessments and hiring decisions are made by our recruitment and leadership teams.

Follow us

Instagram @ labattbreweries

Linked In @ Labatt Breweries of Canada

Apply on Kit Job: kitjob.ca/job/2fy6d5

📌 Brand Specialist (Calgary)
🏢 Anheuser-Busch
📍 Calgary