Elevate shopper marketing initiatives as a Senior Account & Shopper Marketing Manager. This hybrid role focuses on executing marketing strategies for key retailers while ensuring operational excellence and performance analytics.
The Senior Account & Shopper Marketing Manager leads shopper marketing, working closely with teams to manage retailer media and corporate programs. You will collaborate directly with retailer stakeholders, ensuring that customer execution aligns with business goals. This role requires strong analytical skills and the ability to influence cross-functional partners for optimal results.
Key Responsibilities:
• Develop and execute annual shopper marketing programs
• Manage asset routing and agency coordination
• Lead tracking and compliance submissions
• Own media strategy and closed-loop reporting
• Coordinate corporate program participation
Requirements:
• 5–7 years in shopper marketing or CPG
• University degree in Business or Marketing
• Solid analytical and communication skills
• Proficient in MS Office Suite
• Ability to lead and innovate independently
Drive impactful marketing strategies that enhance customer engagement and brand visibility across key retail partnerships.
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