Drive performance marketing for Blacksmith Agency roofing accounts, owning budgets, bidding, and creative testing while working remotely across Canada, South Africa, or the USA. This Paid Media Manager role focuses exclusively on paid media for roofing contractors in multiple markets. You will manage Google Ads, Meta, LinkedIn, and Microsoft Ads while building reliable measurement through GA4, tag manager, and platform pixels. Your decisions shape account performance. Key Responsibilities:
Own targeting and budget allocation for client accounts Manage bidding and creative testing across campaigns Maintain conversion tracking and attribution systems Create 90 day and quarterly client roadmaps Explain campaign numbers and strategic decisions on calls Requirements:
Hands-on experience building Google Ads campaigns Hands-on experience running and optimizing Meta campaigns Track record improving ROAS, CPA, or pipeline results Experience serving multiple agency clients concurrently Roofing or similar multi-location paid media is advantageous Use measurement, testing, and budget expertise to improve paid media outcomes for Blacksmith Agency roofing clients.