Lead strategic insights at Reitmans (Canada) Limited, combining customer analytics and research to guide data-driven decisions in a hybrid workplace.
Reporting to the VP, Data Strategy, this director leads enterprise insights across Reitmans, RW&CO.;, The work connects behavioural data, consumer research, and market intelligence with planning, prioritization, and performance measurement.
Lead customer analytics supporting acquisition, retention, engagement, and lifetime value
Oversee consumer and market research programs
Partner with senior leadership on planning and performance measurement
Build a multidisciplinary insights team and data-driven culture
Retail or consumer-driven environment experience
Expertise in segmentation, predictive analytics, and market research
Bilingual French and English communication skills
Shape enterprise strategy through customer analytics, research leadership, and compelling executive storytelling across Canadian fashion brands. #