Hunter at McClatchy, using campaign strategy, audience signals, and data-driven optimization to drive measurable growth.
As Demand Generation Manager, you will plan, execute, and optimize cross-channel campaigns for Horizon innovation insights and strategy solutions services.
The role spans brand awareness, consideration, conversion, and business impact.
You will work with paid search, social, SEO/GEO/AEO, email, automation, and attribution reporting.
Key Responsibilities: Plan integrated demand generation campaigns across multiple channels
Execute campaigns for Horizon insights and strategy solutions
Optimize performance across the full marketing funnel
Adapt messaging into persuasive, on-brand campaign copy
Collaborate with creative teams on campaign assets
Requirements: Experience running integrated demand generation campaigns
Data-driven approach to testing, learning, and optimization
Experience with paid search, social, SEO/GEO/AEO, and email
Comfort using Hub
Spot or similar automation platforms
Knowledge of segmentation and campaign attribution reporting
Bring campaign leadership, automation knowledge, and performance marketing judgment to McClatchyâs Trend
Hunter and Horizon offerings.
📌 Demand Generation Manager API Performance (Canada)
🏢 Important Business
📍 Canada
Reply to this offer
Impress this employer describing Your skills and abilities, fill out the form below and leave Your personal touch in the presentation letter.