We’re building a relationship-oriented bank for the up-to-date world. Simplii Financial is a modern, customer-first organization, and the Digital Expansion team sits at the heart of how that commitment reaches people. This is the team that turns strategy into signal, executing high-impact campaigns, building and optimizing always-on client journeys, and ensuring every personalized communication we send is smarter and more effective than the last. As a Digital Expansion Associate at Simplii, you are embedded in a squad where you support the execution and optimization of personalized campaigns and client journeys across web, online banking, and mobile channels. You learn our marketing technology stack hands-on, working alongside experienced practitioners in Braze, Adobe Target, and Adobe Analytics. You help prepare campaigns, pull and organize performance data, and bring careful attention to detail and genuine curiosity about what moves customers.
You'll have the flexibility to manage your work activities within a hybrid work arrangement where you'll spend 2-3 days per week on-site, while other days will be remote.
Campaign Support and Build You assist in building and quality-checking campaigns and client journeys, working from clear briefs and learning how audiences, triggers, and content come together in Braze and Adobe Target. You help make sure every campaign goes out accurately and on time.

- You ask good questions, practice in testing environments, and grow your confidence with each campaign cycle.
- Reporting and Analysis Support You pull campaign performance data,



organize it into clear reports and dashboards, and flag patterns that deserve a closer look. You seek feedback, document what you discover, and bring new techniques and ideas back to the team.

You bring a strong academic foundation in marketing, business, communications, analytics, or a related field, along with hands-on exposure to digital marketing or data work through co-op placements, internships, coursework, or personal projects. Familiarity with Braze, Adobe Analytics, Adobe Target, or comparable marketing platforms is an asset, as is comfort working with data in Excel or similar tools.

- You put the customer first, always. You read what you build the way the customer would, and you speak up when something feels confusing, poorly timed, or more useful to us than to them.
- Accuracy matters to you because you know what is at stake when a message reaches a customer.
- We work to recognize you in meaningful, personalized ways including a competitive salary, incentive pay, banking benefits, a benefits program*, defined benefit pension plan*, an employee share purchase plan, a vacation offering, wellbeing support, and MomentMakers, our social, points-based recognition program.

You need to be legally eligible to work at the location(s) specified above and, where applicable, must have a valid work or study permit.
We may ask you to complete an attribute-based assessment and other skills test (such as simulation, coding, French proficiency).
We use artificial intelligence tools during the recruitment process.

📌 Digital Analyst (Remote) (Toronto)
🏢 CIBC
📍 Toronto