Company descriptionAbout Us:With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at center of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around the world, Starcom partners with the world's leading marketers and brands.Within Canada, Starcom is a part of Publicis Media within Publicis Groupe, one of the world's leading communications groups. Our team spans across our Windsor, Toronto and Montreal offices. We truly love the world of Media and Advertising. We see the planning and buying process as art. However, it is an art that is always best when backed by the science of empirical data.You will be joining a well recognised agency with credentials:Outstanding Places to Work certified three years in a rowOnly communications company to be ranked in LinkedIn's Top 25 Great Places to Work2022 Media Agency of the Year2023 Media Agency of the Year finalistWhat we Offer:Work Your World program enabling you to experience working from anywhere in Canada or overseas for up to 6 weeks a yearExtended long weekends throughout the year with an additional day off each long weekendWellness & Tech benefits to support what's most important to youBirthday leaveExtensive Learning & Development opportunities, including more than 15,000 learning programs via our online learning platform as well as a Professional Development AllowanceLocal and Global Mobility within the Publicis Groupe networkResponsibilitiesAs a Planner at Starcom, your role is to develop media plans that deliver on client objectives, while ensuring that human insights drive business outcomes.



You will be responsible for the full implementation of plans from strategic development to execution.You will manage, analyze and optimize your campaigns to ensure delivery against key business and campaign objectives. Starcom has experienced an incredible growth rate over the past years. The network has transformed and moved at the pace of culture.Responsibilities:Gather and analyze marketing, client, industry, competitive, human insight data to determine the client's advertising and media needsA firm understanding of marketing objectives and strategies, the human –product relationship, and human-media relationshipAnalyze media alternatives and make multi-media recommendations to best allocate budgets across media, resulting in strategic and effective media plansCampaign maintenance: ensuring quality control and adherence to overall media plan objectives and preparing campaign performance documentsUtilization and knowledge of syndicated media, research, and other data resourcesClear communication of media objectives, strategies and executional guidelines to internal execution and specialty teams (Investment, Social, Programmatic, Precision, Apex, Search)Present plans to the client brand group, with assistance of Supervisor/ManagerMaintain strong relationships with media suppliers and stay abreast of market conditionsWork closely with external agency partnersActive participation in account status meetings,



both internal and externalDevelop/ assist with development of POVsActive participant in the overall billing and financial process - responsible for collecting and inputting data, ensuring budgets are tracked accurately and monthly client billing is accurate and completeAttendance and active participant in mandatory training sessionsQualificationsBachelor's degree; degree or concentrationin advertising, marketing, business administration, and communications preferred1-3 years in MediaStrong written and verbal communication and presentation skillsDemonstrated experience in negotiatingAble to work successfully within a team, handling high volume workload, and meeting tight deadlines under pressureDemonstrates critical thinking and problem-solving abilitiesStrong analytical abilities and proficiency in mathAbility to effectively utilize media research and reporting resourcesTechnical proficiency, particularly with media systems and MS Excel, Word and PowerPointAdditional informationTransparency matters to us. The salary range for this position is $50 000per year. Actual compensation within this range will be based on a variety of factors, including relevant experience, knowledge, skills, and applicable certifications. This range reflects what we reasonably expect to offer based on current market data.Starcom is an equal opportunity employer with a strong commitment to diversity and inclusion. We create and nurture a vibrant work environment that celebrates, values and leverages all aspects of diversity and inclusiveness, attracts world-class talent and serves as the industry benchmark for best practices.We encourage applications from all qualified individuals and will provide appropriate accommodation for candidates with disabilities or accessibility needs throughout the recruitment process, upon request.

📌 Media Planner (Toronto)
🏢 Publicis Groupe
📍 Toronto