Apply hands-on programmatic trading expertise at WPP Media, managing digital campaigns across leading DSPs in a hybrid work model.
This Senior Associate position owns day-to-day campaign activity for assigned brands and clients. You will plan, activate, optimize, and report on media investment while navigating trading, financial, proprietary, analytics, ad-server, and verification platforms. The work requires evidence-based decisions, detailed campaign notes, and explicit communication with agency partners, clients, and internal teams.
Key Responsibilities: Set up and activate campaigns across multiple programmatic platforms
Monitor pacing, performance, quality, and full campaign delivery
Maintain detailed optimization notes and campaign insights
Support RFP discussions, briefings, meetings,
and presentations
Recommend delivery alternatives when campaign needs arise
Requirements: One or more years of hands-on DSP trading experience
Understanding of DV360, The Trade Desk, Xandr, and Amazon
Ability to explain decisions using logic, data, and evidence
Experience navigating ad-server and ad-verification platforms
Microsoft Office proficiency; DSP certifications preferred, not required
Use DSP knowledge, analytical judgment, and optimization discipline to manage programmatic investment for WPP Media clients.
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📌 Programmatic Trading Senior Associate (Ontario)
🏢 WPP
📍 Ontario