Lead complex enterprise proposals at Softchoice across Canada, using pursuit strategy and executive communication to guide high-value opportunities.
As Principal Proposal Manager, you will direct five to six strategic, multi-million-dollar pursuits through full-cycle proposal management. You will align Sales, Finance, Legal, solution teams, pricing, executives, and partners around differentiated, commercially sound offers. The work spans governance, customer needs, pricing, risk, compliance, and negotiation support.
Key Responsibilities: Lead complex pursuits from bid decision through submission and lessons learned
Establish governance, proposal plans, and executive review cadence
Develop win strategies, value propositions, pricing, and risk postures
Manage contractual, financial, delivery, solution,



and compliance risks
Support presentations, clarifications, BAFOs, and negotiations
Requirements: Seven to ten years of senior proposal, capture, or pursuit experience
Experience leading multi-million-dollar enterprise opportunities and cross-functional teams
IT experience and a bachelor's degree required
APMP certification or certification within one year required
Fluency in written and spoken English and French required
Bring proposal leadership, commercial judgment, and executive influence to Softchoice's strategic enterprise pursuits across Canada.

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📌 Principal Enterprise Proposal Manager (Ontario)
🏢 Softchoice
📍 Ontario