Location: Etobicoke, ON. 364 Evans Avenue.
Position Type: Full-Time, Salaried
Compensation: $60,000.00 – $65,000.00 CAD per year + immediate performance bonus potential (approx. $12,000.00)
Perks: Free uniforms, professional development, and rapid-track opportunities for advancement.

Position Overview

KidStrong Etobicoke is seeking a high-energy, hyper-organized, and passionate General Manager to lead sales, member relations, and overall center execution.

This is not a typical 9-to-5 desk job.

The Center Director is a visible, hands-on leader who drives high-volume local outreach, handles operational budgets, and works side-by-side with the Head Coach to manage a world-class coaching staff.

The ultimate focus is creating an exceptional environment for Etobicoke families while strictly meeting center growth and retention targets.

You will ensure that all Children and Parents have a 7 Star Experience at the Centre.

Key Responsibilities

Sales Execution & Membership Growth

- Outbound Drive: Actively execute high-volume sales outreach, averaging 300+ outbound phone calls per week to convert warm inbound inquiries into active trials.
- Trial Vetting: Manage a comprehensive booking and trial screening process to maintain high trial-to-membership conversion metrics.
- Budgeting: Oversee the sales pipeline and responsibly manage (and exceed) all localized center operational and sales revenue goals.
- Front Desk Systems: Direct the center's front desk operations, ensuring compliance with member check-ins, cash handling, telephone scripts, guest registrations, and delinquent account audits.

Center Operations & Team Leadership

- Leadership Sync:



Collaborate daily with the localized Head Coach to ensure employee needs are met and the building remains completely functional.

· Master the Numbers: Take full accountability for local center metrics by understanding key KPIs and financials inside and out to hit aggressive revenue targets

- Class Optimization: Build, refine, and balance local coach timetables to optimize class capacities and accommodate growing membership rosters.
- Corporate Alignment: Uphold and enforce all standard corporate policies, business structures, systems, and operational safety metrics.
- Roster Logistics: Build and manage center scheduling and accurate payroll architectures in alignment with regional policies
- Facility Cleanliness: Maintain top-tier studio presentation, ensuring equipment sanitization (daily, weekly, and monthly sanitation and equipment maintenance) and safety guidelines are consistently met.

*

Staff Development & Coaching Floor Presence

- Mentorship: Recruit, interview, onboard, and train subordinate coaching candidates using internal performance benchmarks.
- DNA Alignment: Evaluate the staff continuously based on the KidStrong Coach DNA Profile and deliver training modules using the LearnUpon framework.
- Floortime Presence: Step onto the blue gym mat for roughly 3 to 5 coaching hours per week to lead youth classes directly,



staying intimately connected with the curriculum and the membership base.

Schedule & Physical Requirements

- The Blueprint: Requires working a dynamic schedule consisting of 4 weekdays and 1 weekend day.
- Evening Availability: Must have the flexibility to work at least 3 evening shifts per week to oversee later class run-times.
- Weekend Commitment: Requires working at least one weekend morning block to capture peak family class attendance.
- Physical Demands: Highly active role requiring the capacity to cover multiple miles on foot per shift and lift up to 25 lbs of specialized physical training obstacles.

Qualifications & Requirements

- Education: Associate or Bachelor’s degree in Business, Education, Kinesiology, or a related field preferred.
- Management History: Minimum of 2 years of proven operational management or leadership experience. (Retail, Fitness Centre or Milestone Driven Sales Environment with KPI Accountability)
- Must Love Children
- Sales Focus: Prior experience handling high-volume outbound phone lines, commercial gym sales, or public membership pipelines is heavily weighted.
- Industry Context: Previous background working directly with children (15 months to 11 years) or within the commercial fitness/recreation sector is strongly preferred.
- Tech Stack: Practical efficiency working inside Google Workspace (Docs, Sheets) and professional communication platforms like Slack.
- Compliance: Must possess a valid, clean Vulnerable Sector Check (VSC) for Halton Region and an active CPR/First Aid certification.

Pay: From $60,000.00 per year

Benefits:

- Store discount

Work Location: In person

📌 General Manager Kidstrong Etobicoke
🏢 Kidstrong Etbicoke
📍 Etobicoke