Apply hands-on programmatic trading expertise at WPP Media, managing digital campaigns across leading DSPs in a hybrid work model.

This Senior Associate position owns day-to-day campaign activity for assigned brands and clients. You will plan, activate, optimize, and report on media investment while navigating trading, financial, proprietary, analytics, ad-server, and verification platforms. The work requires evidence-based decisions, detailed campaign notes, and transparent communication with agency partners, clients, and internal teams.

Key Responsibilities:

- Set up and activate campaigns across multiple programmatic platforms
- Monitor pacing, performance, quality, and full campaign delivery
- Maintain detailed optimization notes and campaign insights
- Support RFP discussions, briefings,



meetings, and presentations
- Recommend delivery alternatives when campaign needs arise

Requirements:

- One or more years of hands-on DSP trading experience
- Understanding of DV360, The Trade Desk, Xandr, and Amazon
- Ability to explain decisions using logic, data, and evidence
- Experience navigating ad-server and ad-verification platforms
- Microsoft Office proficiency; DSP certifications preferred, not required

Use DSP knowledge, analytical judgment, and optimization discipline to manage programmatic investment for WPP Media clients.

📌 Programmatic Trading Senior Associate (Canada)
🏢 WPP
📍 Canada