Drive growth strategy at National Bank by interpreting client behaviour, competitive intelligence, and value creation drivers within a flexible hybrid work workplace.
As a Senior Expert in Digital and Marketing, you will act as a specialist in marketing and growth strategies. You will help evolve strategic orientations while collaborating with multidisciplinary partners and advising managers, executives, and vice-presidents. Your work will strengthen acquisition, loyalty, engagement, and client-focused commercialization.

Key Responsibilities

Identify growth opportunities from trends and client behavioursAssess competitors and value creation driversRecommend priorities, roadmaps,



and commercial investmentsMobilize partners around shared strategic objectivesReview initiative performance and propose necessary adjustmentsRequirements:
Business administration, marketing, economics, or related bachelor’s degreeMinimum 15 years of relevant professional experienceStrong marketing strategy or market development backgroundProven influence on business decisions and strategic orientationsCollaboration, emotional intelligence, leadership, and resiliency skillsApply senior marketing strategy, growth planning, leadership, and collaboration skills to create lasting value for National Bank clients.
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📌 Senior Growth Marketing Strategy Specialist (Winnipeg)
🏢 National Bank of Canada
📍 Winnipeg