Step into a high-impact role where your energy, curiosity, and persistence will connect us with the right people at the right time. As a Sales Development Representative, you'll spark conversations, uncover needs, explore untapped markets, and pave the way for our flagship products to shine. We're looking for bold, agile go-getters to help us grow and succeed.

Who we are

CAKE.com is a unicorn product-based company with a global presence in North America (USA), Europe (primarily in the Balkans), and Asia (Philippines).

We build products that powers millions worldwide, including:

- Clockify – The world's #1 time tracker, trusted by companies like Hewlett-Packard Enterprise, American Express, Amazon and many more.
- Pumble – The all-in-one team communication app.
- Plaky – A task management software for simple & visual project planning.

What you'll do

- Qualify and convert free inbound leads via email, phone, and linkedin outreach.
- Execute targeted, high-intent outbound prospecting to complement inbound flow, re-engaging cold inbound leads and reaching out to high-fit target accounts.
- Schedule qualified meetings for Account Executives with high-intent prospects, utilizing a modern, tech-enabled sales stack to maximize conversion rates.
- Stay up-to-date on industry trends and inbound sales best practices to optimize lead-to-opportunity conversion strategies.
- Collaborate closely with Account Executives to ensure seamless lead handoffs, tight feedback loops, and alignment on ideal customer profiles (ICPs).

Must-haves





- Ability to effectively generate and qualify leads and drive sales, regardless of formal experience or job titles.
- 1 year experience in the role ideally, or similar customer-facing role (if you have less experience still excited to meet you, years don't count, work you did and mindset do).
- Comfortable and confident with daily cold calling as this is our primary channel, maintaining a consistent calling schedule to build and nurture a strong pipeline.
- Proficient in sales techniques, with strong emphasis on cold calling, as well as email outreach and effective networking.
- Excellent English communication skills, both verbal and written, with a knack for connecting with gatekeepers.
- Solid technical aptitude and business acumen.
- Resourcefulness and adaptability in dynamic environments.
- Ability to work in CET timezone.

Nice-to-haves

- Familiarity with sales performance metrics.
- Good understanding of how to analyze data and insights.

Life at CAKE.com

- Innovative Environment - Work with top tech talent on cutting-edge products.
- Work-Life Balance - A supportive, healthy, and transparent work culture that encourages innovation and growth.
- Medical Coverage - Private health insurance.
- B2B contractor model and generous leave credits - 22 vacation days + 10 sick days yearly.
- Continuous Learning - In-house learning programs, tech lectures, knowledge sharing.
- Remote Work Set-up - Enjoy the flexibility of working from home with a provided laptop equipment to support your work.
- CAKE.com - Simplifying Work One Piece at a Time

📌 Sales Development Representative (Ottawa)
🏢 CAKE.com
📍 Ottawa