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We are looking for a talented and results-driven Organic Traffic Manager to join our growing team at RECODemand.

In this role, you will be responsible for managing and growing the social media presence of our company's spokespeople across platforms such as Instagram and Facebook. Your primary objective will be to develop and execute organic social media strategies that generate qualified leads and drive registrations for our live webinars. You will oversee the entire content process, from developing creative ideas and writing engaging scripts to coordinating content schedules, publishing posts, and managing our Meta brand awareness advertising budget.

Responsibilities

- Social Media Management: Manage and grow the Instagram and Facebook accounts of our company spokespeople.
- Content Strategy: Develop and execute organic content strategies designed to increase engagement, reach, brand awareness, and webinar registrations.
- Scriptwriting: Create engaging scripts for Instagram Reels, Facebook videos, and other short-form content.
- Content Scheduling & Publishing: Build and maintain content calendars, schedule posts, and ensure consistent publishing across all platforms.
- Lead Generation: Develop strategies to convert organic social media traffic into qualified leads and webinar registrations.
- Meta Advertising:



Manage and optimize Meta brand awareness campaigns and advertising budgets to expand reach and support organic growth.
- Performance Tracking: Monitor key metrics such as reach, engagement, follower growth, leads generated, and webinar registrations.
- Content Coordination: Work closely with our spokespeople, video editors, and marketing team to ensure content is produced and published on schedule.

Must Haves

- 5+ years of experience in organic social media management and digital marketing
- 3+ years of experience managing Instagram and Facebook accounts for businesses or personal brands
- 3+ years of experience developing organic traffic strategies focused on lead generation and conversions
- 5+ years of experience with Meta Business Suite and Meta Ads Manager, including managing brand awareness campaigns
- Strong experience writing engaging scripts for Instagram Reels, Facebook videos, and short-form content

Plusses

- Experience in advertising, real estate, or mortgage industries
- University degree or College diploma in Business, Marketing or equivalent
- Valuable communication skills and ability to work collaboratively with different teams
- Experience with Slack and Google Workspace

📌 Organic Traffic Manager (Toronto)
🏢 RECODemand
📍 Toronto