11 Nov
|
Nature's Touch
|
Toronto
11 Nov
Nature's Touch
Toronto
Lead Nature's Touch brand marketing from the Greater Toronto Area with ownership of strategy, launches, consumer insights, and social media.
Reporting to the VP of Sales, Marketing and PMO, this director owns consumer marketing across North America and APAC. You will build annual plans, guide product innovation, and grow the brand with retailers. The work combines research, campaigns, retailer programs, and brand governance.
Key Responsibilities:
- Own brand purpose, positioning, architecture, and three-year roadmap
- Build, launch, and grow Nature's Touch with retail partners
- Lead product concepts, naming, claims, range, and packaging
- Direct integrated campaigns across paid, owned, earned, and shopper channels
- Report brand KPIs, budgets, and marketing ROI to executives
Requirements:
- Bachelor's degree in marketing, business, or related field
- Minimum 10 years' relevant brand or product marketing experience
- Five years' experience at the manager level
- Required food or beverage marketing experience
- Experience with consumer insights, retailers, agencies, and budgets
Bring brand strategy, product marketing, consumer insights, and leadership experience to grow Nature's Touch across global markets.
#J-18808-Ljbffr
📌 Director Of Brand Marketing (Toronto)
🏢 Nature's Touch
📍 Toronto