Lead Atlantic Canada operations through strategic growth, customer relationships, and commercial leadership across regional branches and business lines.

Reporting to the Eastern COO, the General Manager/Branch Manager leads operations across all Atlantic Region branches. The mandate covers sales, aftersales, financials, staff management, and customers. Success requires growth strategy, financial acumen, negotiation, and complex relationship management.

Key Responsibilities: Execute regional operations strategy across sales, aftersales, financials, and staff

Build executive relationships with OEMs, customers, and stakeholders

Pursue opportunities with construction, government, and public-sector organizations

Drive profitable revenue across equipment, rentals, parts, service,



and technology

Oversee tenders, RFPs, standing offers, and procurement opportunities

Requirements: Bachelor’s degree or relevant sales work experience

Significant senior leadership experience in related industries

Experience managing accounts and complex customer relationships

Success leading sales and aftersales teams

Regular regional travel and driving two to three times weekly

Apply regional leadership, commercial judgment, and strategic relationship skills to guide Nors operations across Atlantic Canada branches.

📌 Atlantic Region General Manager (Dartmouth)
🏢 NORS
📍 Dartmouth