Lead B2B paid search and social accounts for Directive Consulting, working remotely in Canada with a focus on strategy, attribution, and growth outcomes.

This Strategist owns assigned accounts across Shopping, paid search, and paid social for manufacturers and distributors. You translate channel performance into P&L; impact for CFO, VP Ecommerce, and VP Sales audiences. Your scope includes Google, Microsoft, Meta, LinkedIn, TikTok, audience architecture, creative testing, measurement, and consultative client communication.

Key Responsibilities

Own account diagnosis, roadmaps, and revenue outcomes

Lead strategy calls, proposals, and quarterly business reviews

Design full-funnel search and social strategies

Build B2B audience and first-party activation architecture

Report revenue lift, cohorts, and cost-to-serve

Requirements

Four-plus years of paid media management experience

Direct experience with client strategy and execution

Robust written and verbal communication skills

Experience presenting to C-suite buyers

Comfort supporting audits and proposals

Use paid search, paid social, analytics, and consultative communication to guide Directive Consulting accounts toward measurable revenue outcomes.

📌 B Paid Media Account Strategist (Montreal)
🏢 Directive
📍 Montreal