10 Nov
|
Wwshemi
|
Winnipeg
Lead remote marketing operations and analytics at Cohere, using Marketo, Salesforce, Looker, and attribution to measure enterprise AI pipeline.As Head of Marketing Operations, you will manage operations, automation, analytics, and data operations staff. You will own marketing systems, measurement, budgeting, and planning numbers. The role reports to the VP of Brand and works with Growth, Demand, Product Marketing, Revenue Operations, Sales Operations, and Finance.Key Responsibilities:
Lead marketing operations, automation, analytics, and data operationsOwn attribution methodology and present pipeline contribution quarterlyManage Marketo, Salesforce, Looker, GA4, and 6senseBuild budget, headcount, pipeline, and capacity modelsConsolidate systems, govern metrics,
and improve lead routingRequirements:
10+ years in B2B or enterprise software marketing operations or analyticsExperience managing teams, hiring, priorities, and martech budgetsHands-on Marketo and Salesforce configuration experienceMulti-touch attribution ownership and executive-level communicationSQL, Looker, account-based marketing data, GDPR, and CASL experienceBring marketing measurement, martech leadership, and governed pipeline analytics to Cohere’s remote enterprise AI organization.
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📌 Head Of Marketing Operations Analytics (Winnipeg)
🏢 Wwshemi
📍 Winnipeg