Digital Marketing & Growth Specialist – SEO, Google Ads, Meta Ads & Lead Generation

Company: Qubers Inc.

Location: Toronto, ON (Remote / Hybrid)

Job Type: Part-Time / Contract

Pay: $25–$30 per hour

Expected Hours: 15–20 hours per week

About Qubers

Qubers Inc. is a Canadian technology startup preparing to launch an on-demand home and family services marketplace in the Greater Toronto Area (GTA).

Our platform connects customers with verified independent service professionals for home cleaning, household help, childcare, senior companionship, moving assistance, and other everyday services.

We are looking for a hands-on Digital Marketing & Growth Specialist who can take ownership of our digital marketing activities and help us acquire customers, generate bookings, and build our brand.

We need someone who can plan, execute, manage, and optimize digital marketing campaigns independently.

This is an execution-focused role, not just a strategy or social media management position.

The ideal candidate has practical experience with paid advertising, SEO, sales funnels, lead generation, and conversion optimization.

Key Responsibilities

Google Ads & Meta Advertising

- Set up, manage, and optimize Google Search Ads and Meta Ads (Facebook and Instagram).
- Develop targeted campaigns focused on customer acquisition and bookings.
- Conduct keyword research, audience targeting, remarketing, and A/B testing.
- Monitor advertising budgets and optimize cost per acquisition.

SEO & Website Optimization

- Implement on-page, technical, and local SEO strategies.
- Improve website visibility for relevant searches in Toronto and the GTA.
- Conduct competitor analysis and keyword research.
- Optimize website content, landing pages, and search performance.

Sales Funnels & Lead Generation

- Build and optimize landing pages and customer acquisition funnels.




- Develop lead-generation strategies for both customers and service providers.
- Implement retargeting, email marketing, and conversion-focused campaigns.
- Identify opportunities to improve website visitors' conversion into paying customers.

Social Media & Content Marketing

- Develop and execute organic marketing strategies for Instagram and Facebook.
- Create engaging posts, reels, advertising creatives, and promotional content.
- Write compelling advertisements, captions, and landing-page copy.
- Maintain consistent brand messaging across digital channels.

Analytics & Performance Tracking

- Set up and manage Google Analytics 4, Google Tag Manager, Meta Pixel, and Google Search Console.
- Track campaign performance, conversions, leads, bookings, and customer acquisition costs.
- Provide weekly reports and recommendations for improvement.
- Continuously optimize campaigns based on performance data.

Requirements
- Minimum 2 years of practical digital marketing experience.
- Proven experience running Google Ads and Meta Ads campaigns.
- Strong understanding of SEO and local search marketing.
- Experience building landing pages, sales funnels, and lead-generation campaigns.
- Knowledge of GA4, Google Tag Manager, Meta Ads Manager, and conversion tracking.
- Experience using Canva, CapCut, or similar creative tools.
- Ability to independently manage campaigns from planning through execution.
- Solid communication, copywriting, and analytical skills.
- Experience marketing startups,



marketplaces, or local service businesses is an asset.

Who We're Looking For We are looking for someone who is:
- Results-oriented and focused on generating leads and actual customer bookings.
- Creative, resourceful, and comfortable working with startup budgets.
- Able to execute campaigns without relying on external agencies.
- Proactive in identifying new customer acquisition opportunities.
- Comfortable working directly with the founding team.
- Capable of managing multiple digital marketing channels.

What We Offer
- Flexible working hours.
- Remote or hybrid work arrangement.
- Opportunity to contribute to the growth of an early-stage Canadian startup.
- Direct collaboration with the founders.
- Freedom to test new marketing ideas and strategies.
- Potential for a longer-term opportunity based on performance.

How to Apply Please submit your resume along with examples of previous campaigns or projects.

Applications must include answers to the following questions:

- What experience do you have independently managing Google Ads and Meta Ads?
- Have you created sales funnels or landing pages that generated measurable leads or sales? Please provide an example.
- Have you implemented SEO strategies that improved website traffic or search visibility?
- If given a limited advertising budget to launch a new home-services platform in Toronto, how would you approach customer acquisition?

Important: We are seeking a hands-on marketing professional who can independently execute and optimize campaigns, not someone focused solely on social media posting or marketing strategy. Join Qubers and help build a growing Canadian home-services marketplace.

Pay: From $25.00 per hour

Expected hours: 20.0 per week

Work Location: Hybrid remote in Toronto, ON M1P 2Y4

📌 Digital Marketing & Growth Specialist (SEO, Google Ads, Meta Ads & Lead Generation) (Toronto)
🏢 QUBERS
📍 Toronto