Drive DTC and eCommerce growth remotely with Sweat Pants Agency through Google Ads, Shopping optimization, and rigorous incremental measurement.This strategist owns a portfolio of Google accounts, from campaign architecture through client calls and conversion tracking. You will distinguish harvested demand from created demand across Search, Shopping, PMax, Demand Gen, and YouTube. Your decisions will cover feeds, landing pages, attribution, and account performance.Key Responsibilities:

Manage DTC budgets from $5,000 monthly into six figuresReview account structure, keywords, negatives, feeds, and landing pagesControl automated recommendations, assets, and sitelink creationImprove Merchant Center hygiene, product titles, and promotionsPresent results, plans,



reasoning, and problems directly to clientsRequirements:

Meaningful hands on Google Ads experience with DTC brandsSpecific experience managing Shopping and PMax campaignsAbility to explain changed results across CPA, ROAS, and revenueAbility to build and ship landing pages using Claude or equivalentAvailability for client calls during US Eastern business hoursUse full-funnel Google Ads strategy, feed expertise, and explicit client communication to grow measurable DTC accounts remotely.

📌 Dtc Google Ads Growth Strategist (Winnipeg)
🏢 Sweat Pants Agency
📍 Winnipeg