Lead TikTok and Instagram strategy as a Freelance Social Media Specialist, creating polished short-form content and managing profiles end to end. This freelance role supports a life insurance agent serving families and union members. You will build a premium, education-first presence from the ground up. The work combines personal branding, organic audience growth, content production, and profile management.

Key Responsibilities: Develop end-to-end TikTok and Instagram strategies Define content pillars, positioning, and posting cadence Produce Reels, TikToks, Shorts, graphics, captions, and copy Lead the personal rebrand and premium identity Track engagement and refine organic growth approaches Requirements: Proven experience growing TikTok and Instagram accounts Portfolio demonstrating clear social media results Solid short-form video ideation, filming direction, and editing skills Graphic design, caption writing, and copywriting ability Experience building personal or founder-led brands Bring strategy, production, and organic growth expertise to develop a trusted education-first insurance presence across social platforms.

📌 Freelance Social Media Specialist (Toronto)
🏢 AtkinsRéalis
📍 Toronto