Own performance outcomes at Tiller’s Calgary agency, combining paid media, CRO, analytics, and hands-on leadership with a hybrid work model.This Head of Performance Marketing role leads services for mid-market B2B SaaS clients and supports Tiller’s leadership team. You will guide strategists, challenge performance strategies, and step into execution when needed. The mandate spans campaign quality, conversion performance, reporting, team capability, and operational standards.Key Responsibilities:

Account for client performance marketing effectiveness and resultsAudit live paid accounts and challenge targeting, budgets, and strategyConnect media strategy with creative, landing pages, CRO, and measurementPartner on QBRs, strategic presentations, escalations,



and client prioritiesImprove tools, processes, SOPs, quality standards, and technical practicesRequirements:

Bring 15+ years of relevant performance marketing experienceManage budgets ranging from $20,000 to $100,000+ per accountDiagnose underperformance and identify opportunities to improve resultsKnow traditional SEO and contemporary AEO/GEO practicesLead people, capacity, performance, processes, and standardsUse paid media judgment, CRO depth, and analytical leadership to improve client outcomes and strengthen Tiller’s delivery system.

📌 Performance Marketing Director Calgary (Winnipeg)
🏢 Tiller Digital
📍 Winnipeg