Drive Everist’s DTC marketing strategy with full-funnel execution, channel testing, and operational structure across paid, owned, and earned media. This senior role sits at the intersection of brand and growth marketing. Reporting to the Co-Founder and Chief Brand Officer, you will bring planning discipline and performance rigor to Everist’s next phase. Responsibilities span campaigns, retail readiness, budgets, partners, and cross-functional alignment. Key Responsibilities:
Oversee full-funnel execution across paid, owned, and earned channels Build scalable marketing processes and planning frameworks Support retail expansion launch planning and execution Provide input on budgets and investment priorities Collaborate with Product, Operations, and Leadership Requirements:
Six to eight years of progressive marketing experience Experience in beauty, wellness, CPG, or haircare Organized, execution-focused approach to marketing leadership Experience supporting Sephora or Ulta retail expansion preferred Entrepreneurial mindset in lean, high-growth environments Apply strategic structure, cross-functional leadership, and performance marketing expertise to Everist’s integrated growth agenda.