Drive Everist’s DTC marketing strategy with full-funnel execution, channel testing, and operational structure across paid, owned, and earned media.

This senior role sits at the intersection of brand and growth marketing. Reporting to the Co-Founder and Chief Brand Officer, you will bring planning discipline and performance rigor to Everist’s next phase.

Responsibilities span campaigns, retail readiness, budgets, partners, and cross-functional alignment.

Key Responsibilities: Oversee full-funnel execution across paid, owned, and earned channels

Build scalable marketing processes and planning frameworks

Support retail expansion launch planning and execution

Provide input on budgets and investment priorities

Collaborate with Product, Operations, and Leadership

Requirements: Six to eight years of progressive marketing experience

Experience in beauty, wellness, CPG, or haircare

Organized, execution-focused approach to marketing leadership

Experience supporting Sephora or Ulta retail expansion preferred

Entrepreneurial mindset in lean, high-growth environments

Apply strategic structure, cross-functional leadership, and performance marketing expertise to Everist’s integrated growth agenda.

📌 Senior Dtc Marketing Strategy Director (Toronto)
🏢 Everist
📍 Toronto