An innovative technology company is seeking a Senior Marketing Manager II to lead consumer marketing initiatives and drive brand growth within a agile regional market. This high-visibility role involves developing comprehensive marketing strategies, managing key partnerships, and overseeing integrated campaigns to engage local audiences.
The Role
- Develop and gain executive alignment for the regional marketing strategy, acting as the primary driver for campaign execution.
- Own brand partnerships and agency relationships while identifying new opportunities for growth and collaboration.
- Inform business growth strategies by leveraging deep consumer, category, and competitive insights.
- Oversee local content production and influencer programs in partnership with media and creative teams.
- Manage monthly marketing budgets with precision and ensure all regional campaigns are culturally relevant and accurate.
What You'll Need
- 10+ years of progressive experience in brand marketing and integrated campaign execution.
- Proven ability to translate business goals into compelling brand narratives and breakthrough campaigns.
- Strong written and verbal communication skills, with experience presenting strategies to senior stakeholders.
- Deep understanding of regional culture, market nuance, and local audience engagement.
What's On Offer
- Annual salary of C$163,000 per year.
- New hire equity grants and opportunities for annual equity refreshes.
- Comprehensive benefits offerings.