Drive e-commerce growth remotely through email strategy and segmentation. Create campaigns that strengthen customer engagement, sales, and loyalty.
This E-commerce Email Marketing Specialist leads the full email lifecycle, from strategy and segmentation through deployment and analysis. The position requires marketing automation expertise, compelling copywriting, and performance analysis. Campaigns support e-commerce sales and customer retention goals.
Key Responsibilities:
Develop comprehensive email marketing strategies supporting sales and retention
Segment lists using behavior, demographics, and purchase history
Write copy, subject lines, and calls-to-action
Manage automation workflows, including welcome and abandoned cart series
Analyze metrics and provide actionable campaign insights
Requirements:
Bachelor's degree in Marketing, Communications, or related field
Three to four years of e-commerce email marketing experience
Experience with Mailchimp, Klaviyo, HubSpot, or Salesforce Marketing Cloud
Solid copywriting, editing, and proofreading skills
Ability to work independently in a remote setting
Apply email strategy, automation, segmentation, and analysis to advance e-commerce sales and customer loyalty remotely.