Lead B2B demand generation, ABM, and campaign execution for Descartes across North America from Canada, with 10–25% regional travel.

As Marketing Manager reporting to the Director, Fleet Marketing, you will scale pipeline-driving programs across North America. Own integrated demand programs, align with Sales, and maintain transparent CRM visibility. Your work spans strategic planning, program management, and measurable pipeline impact.

Key Responsibilities:
Develop end-to-end demand programs across North America
Build ABM campaigns for priority accounts and verticals
Coordinate lead routing, source tracking, and CRM reporting
Translate business goals into qualified-pipeline programs
Optimize campaign performance for pipeline contribution

Requirements:
Five-plus years of B2B marketing experience
Demand, ABM, field, or program marketing focus
Experience owning integrated North American programs
Solid strategic planning and program management skills
CRM and marketing tool proficiency, preferably MS Dynamics

Apply demand generation, ABM, CRM, and campaign expertise to advance Descartes pipeline programs across North America.

📌 B Demand Generation Marketing Manager South West Oxford (South-West Oxford)
🏢 Descartes Systems Group
📍 South-West Oxford