10 Nov
|
Prism Care
|
Mississauga
10 Nov
Prism Care
Mississauga
About us
We are Prism Care Corporation, a fast-growing, Canadian, and family-owned company with 25 years’ experience crafting innovative natural cleaning products for consumer households and the janitorial sanitation industry. Eco-Max, our brand of plant-based cleaning products is one of Canada’s leading natural CPG brands with products sold in over 2,000 major retailers and independent grocery markets across the globe. Learn more at prismcare.ca and eco-max.com.
Join our team
We are looking for a creative Digital Marketing Manager who is passionate about driving business growth through digital marketing. To help us build and maintain robust, long-lasting customer relationships. In this role, you will make an impact every day, helping people discover the benefits of cleaning for health and the environment.
Note, this is not a remote work role.
Responsibilities
- Manage our websites including Shopify store and Amazon listings ensuring content is always current and relevant, including website creative, photos and video content.
- Create brand and product community through digital marketing via social media channels. This means developing campaigns, creating content, working with external agencies and measuring campaign success and engaging with customers through social channels.
- Engage with online influencers, online/print publications and other news channels to advertise and promote our brands.
- Ensure our brands and products are accurately represented in a high-quality manner across all third-party platforms including retailer websites. Enrich online content to drive engagement and sales.
- Develop promotional campaigns on our Shopify store to drive trial and sales
- Manage, all Google advertising, profile content, analytics and ensure top performance of budget.
- Develop web, online, newsletter, SEO/SEM, and marketing strategies that align with overall marketing and communications strategy,
and drives significant growth, awareness, and engagement
- Plan, produce, and measure all digital communications through our online store, social media and other digital channels.
- Manage all digital assets related to products including photos, videos, label artwork, brochures, ads.
- Plan and manage digital marketing budgets and invoices
- Work with cross-functional internal & external teams to drive results
- Set key performance indicators, monitor effective benchmarks for measurement of digital marketing efforts. Analyze, review and report on effectiveness of campaigns to maximize results and make recommendations for future campaigns
- Create and manage customer surveys and compile reporting on results
- May be required to attend trade shows to promote brand and products, requires travel within North America.
- Other marketing related duties as needed
To be successful you should have:
- At least 5 years of in-house or agency digital marketing experience
- A post-secondary education in marketing, digital marketing, new media or related field and/or equivalent combination of education and experience
- Google Ads and Google Analytics Certification is considered an asset
- Experience in Consumer-Packaged Goods industry is highly beneficial with experience in natural CPG even better.
- Exceptional English verbal and written communication skills. French is a bonus.
- Intermediate understanding of website development
- Knowledge of principles of design and current trends in digital media planning and online marketing tactics used to increase awareness, generate leads and revenue, and increase customer base
- Experience with SEM/SEO, with a proven track record of results, including keyword research, link building strategies and tactical implementation
- Proficient in creative applications including Canva, Photoshop, InDesign, Illustrator, Premiere Pro, After Effects
- Proficient in Office 365
- In-depth knowledge and experience with social media marketing platforms and tools (Facebook, LinkedIn, Twitter, Instagram, Hootsuite, Google Analytics, Google Ads, TikTok etc.)
- Exceptional organizational skills and extremely detail-oriented
- Strong presentation skills across a wide range of channels
- Ability to work well under pressure and balance and prioritize multiple projects; deliver programs and tactics on a timely basis in a deadline-oriented environment
- Experience with managing marketing budgets
Great-to-haves
· Passion for natural products, environmental stewardship, and/or health and wellness.
What we give back to you
Working at Prism Care Corporation gives you the unique opportunity to build a long-term career in a forward-thinking, fast-growing industry, while making a difference in peoples’ lives and for the planet. At Prism Care, you will have access to these benefits:
· Competitive Compensation
· Extended Health and Dental Benefits
· Disability Insurance
· Life Insurance
· Profit Sharing
· Group RSP
· Performance Bonus
· Vacation Days
· Free & Discounted Products
Job Type: Full-time
Pay: $72,000.00-$77,000.00 per year
Benefits:
- Dental care
- Extended health care
- Paid time off
- Profit sharing
- Vision care
Education:
- Bachelor's Degree (required)
Experience:
- customer service: 2 years (required)
- Inside sales: 1 year (preferred)
Language:
- English (required)
Work Location: In person
📌 Digital Marketing Manager (Mississauga)
🏢 Prism Care
📍 Mississauga