Why Work for A.C. Americas®

A.C. Americas® is a community of innovators, problem-solvers, and industry experts—all passionate about lighting, audio, and video technology. Our team thrives in a dynamic, collaborative environment where creativity meets cutting-edge technology. We believe in investing in our people, offering opportunities for growth, competitive benefits, and an inclusive culture that values both professional excellence and personal well-being.

If you’re ready to join a team that’s shaping AVL’s future, contact us.

Business Development Manager – Live Entertainment

A.C. Americas is a well-established, dynamic lighting distributor known for representing premium, innovative brands in the professional lighting industry. We proudly bring our exclusive portfolio — Chroma-Q, ProLights, Luminex, LumenRadio, and Follow-Me — to dealers, rental houses, designers, and end users across North America. As the live entertainment market continues to evolve, we’re looking for a driven, relationship-focused professional to help lead our growth in this space.

The Opportunity

We’re seeking a Business Development Manager – Live Entertainment to champion our exclusive brands and expand our footprint across North America. This is a high-impact, high-visibility role that blends strategic brand leadership, hands-on market development, and sales enablement. You’ll act as A.C. Americas’ ambassador within the live entertainment community — building relationships with lighting designers, programmers, consultants, integrators, rental companies, and end users, while working hand-in-hand with our internal sales and marketing teams to drive demand and product adoption.

If you’re passionate about lighting technology, thrive on building relationships, and want to shape the future of category-leading brands, we want to hear from you.

What You’ll Do

Brand Leadership & Strategy

- Maintain deep product and market knowledge,



staying ahead of live entertainment industry trends.
- Partner with marketing and sales to build strategies that grow our exclusive Live Entertainment brands across North America.
- Spend the majority of your time meeting with lighting designers, programmers, production companies, rental houses, and specifiers driving brand awareness and engagement.
- Monitor industry trends, brand activity, and market pricing.
- Relay field feedback to product management and R&D;, helping shape the product roadmap from concept through market launch and adoption.
- Identify and create business opportunities within the live entertainment market alongside the AC Americas sales team.
- Monitor brand performance, analyze sales data, and implement strategies to hit growth targets.

Marketing & Communications

- Collaborate with marketing to translate technical advantages into compelling brand storytelling.
- Ensure consistent brand messaging and visual identity across the live entertainment space.
- Work with regional sales teams to develop and execute regional product showcases.
- Deliver engaging product demonstrations and presentations to current and prospective clients.
- Contribute to sales forecasting and pricing program development.
- Speak confidently on lighting specifications, DMX/sACN/PoE, and technical concepts to both technical and non-technical audiences.

Collaboration & Reporting

- Track sales trends and prepare regular performance reports for senior management.
- Share market insights and feedback to help guide future product development and positioning.
- Maintain accurate,



up-to-date records of opportunities and interactions in the company CRM.

What You Bring

- Bachelor’s degree in Marketing, Business, Communications, or a related field (preferred).
- 5+ years of experience in the live entertainment lighting market.
- Established, effective relationships with lighting dealers, rental companies, designers, programmers, consultants, integrators, and end users.
- Robust understanding of lighting controls, networking, and system design within the live entertainment industry.
- Excellent communication and presentation skills, comfortable engaging both technical and non-technical audiences.
- Proficiency with Microsoft Office and CRM systems.
- Willingness and ability to travel within North America — and internationally as needed.

A plus if you have:

- Extensive knowledge of the live entertainment market and lighting product landscape.
- An existing network of lighting designers, influencers, and consultants.

What Makes You Successful in This Role

- A strategic thinker with strong analytical and organizational skills.
- Self-motivated, results-driven, and comfortable operating independently in a remote role.
- A natural collaborator who can influence and build consensus across departments.
- Genuine passion for technology, lighting design, and innovation.

Working Conditions

- Regular travel (up to 50%) to meet clients, demonstrate products, and support project specifications.
- Ability to sit and stand for prolonged periods.
- Flexibility to work outside standard business hours and on weekends as needed to support the market.

A.C. Americas is an equal opportunity employer. The scope of this role may evolve to meet changing business needs, and responsibilities beyond those listed here may be assigned as required.

Ready to help shape the future of live entertainment lighting? and join a team dedicated to bringing best-in-class lighting brands to the North American market.

📌 Business Development Manager – Live Entertainment (Canada)
🏢 A.C. Lighting
📍 Canada