Lead Diabetes Canada’s brand strategy and integrated campaigns from Toronto, strengthening marketing effectiveness through versatile remote and workplace engagement.

The Executive Director, Marketing and Brand reports to the Senior Vice President, Marketing & Communications. This senior leader guides organization-wide marketing planning, audience engagement, brand health, and campaign execution. The mandate supports fundraising and mission priorities while overseeing Banting House National Historic Site.

Key Responsibilities:

- Lead brand strategy, standards, personas, campaigns, and health measurement
- Guide integrated marketing plans supporting mission and fundraising priorities
- Set creative direction across advertising, campaigns, and audience experiences
- Oversee Banting House strategy, operations, revenue growth,



and visitor experience
- Manage planning, budgeting, reporting, and vendor relationships

Requirements:

- Minimum 10 years of progressive senior marketing leadership experience
- Post-secondary education in marketing, communications, business, or related discipline
- National-scale not-for-profit, fundraising, or mission-driven sector experience
- Experience managing and developing direct and indirect teams
- Valid driver’s licence, vehicle, and GTA residency required

Bring senior brand leadership, integrated campaign expertise, analytical judgment, and inclusive people development to Diabetes Canada’s mission.

📌 Executive Director Marketing Brand Strategy (Canada)
🏢 Diabetes Canada
📍 Canada