Lead remote marketing operations and analytics at Cohere, using Marketo, Salesforce, Looker, and attribution to measure enterprise AI pipeline.

As Head of Marketing Operations, you will manage operations, automation, analytics, and data operations staff. You will own marketing systems, measurement, budgeting, and planning numbers. The role reports to the VP of Brand and works with Growth, Demand, Product Marketing, Revenue Operations, Sales Operations, and Finance.

Key Responsibilities:

- Lead marketing operations, automation, analytics, and data operations
- Own attribution methodology and present pipeline contribution quarterly
- Manage Marketo, Salesforce, Looker, GA4, and 6sense
- Build budget, headcount, pipeline, and capacity models
- Consolidate systems, govern metrics,



and improve lead routing

Requirements:

- 10+ years in B2B or enterprise software marketing operations or analytics
- Experience managing teams, hiring, priorities, and martech budgets
- Hands-on Marketo and Salesforce configuration experience
- Multi-touch attribution ownership and executive-level communication
- SQL, Looker, account-based marketing data, GDPR, and CASL experience

Bring marketing measurement, martech leadership, and governed pipeline analytics to Cohere’s remote enterprise AI organization.

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📌 Head of Marketing Operations Analytics (Toronto)
🏢 Wwshemi
📍 Toronto