Campaign finance, performance reporting, and media analysis anchor this hybrid Connections Planning role at UM, based in Toronto, Ontario.

As a Media Planner, you will keep plans current while validating campaign delivery, performance results, financial information, and client reporting. Your work supports accurate decision-making across integrated media campaigns. You will also develop media landscape knowledge and stay informed about major media partners.

Key Responsibilities:

- Maintain campaign records, schedules, changes, and stakeholder information
- Track committed and actual media spend
- Flag budget discrepancies, overspend, and underspend risks
- Gather and validate campaign delivery and performance results
- Prepare media points of view and evaluations

Requirements:

- Post-secondary education or equivalent professional experience
- Experience with integrated advertising agency work is an asset
- Proactive problem-solving and continuous development approach
- Ability to foster relationships with media partners
- Robust Microsoft Word, Excel, and PowerPoint proficiency

Apply analytical accuracy, budget control, and reporting discipline to integrated media planning at UM in Toronto.

📌 Connections Planning Media Analyst (Canada)
🏢 Interpublic
📍 Canada