SickKids Foundation, with over 50 years of philanthropic impact in 2026, is Canada's largest charitable funder of child health research, learning and care, raising over $200 million last year. As a national charity, SickKids Foundation invests in national and international initiatives to benefit children in Canada and around the world. As the fundraising partner to The Hospital for Sick Children (SickKids), we are aligned in supporting Precision Child Health (PCH), the future of tailoring medicine to each child's unique traits so SickKids can diagnose faster, treat smarter, and predict better.

We are driven by our core values of integrity, collaboration, excellence, innovation, and inclusion, with goals of delivering a superior donor experience, investing in our people and culture, driving innovative and sustainable fundraising, and disrupting the market through data and technology. SickKids Foundation is committed to an inclusive culture by embedding equity, diversity and inclusion in our policies, practices, and behaviours. For details on our Equity, Diversity & Inclusion commitment, please click here.

We're committed to attracting and retaining passionate individuals to help create a healthier future. That's why SickKids Foundation is looking for a new Manager, Acquisition Marketing. The Manager, Acquisition Marketing role is a 15-month contract.

This role is responsible for the strategy and management of the face-to-face donor acquisition portfolio, focusing on door-to-door and mall/venue fundraising. Collaborate with Associate Director, Acquisition Marketing to develop innovative strategies for face-to-face monthly donor acquisition across the following channels: door-to-door, mall/public retail venues, airport, internal employee programs, including expansion and testing of new markets to reach new audiences Develop and execute integrated campaigns from end to end including writing and presenting briefs, ongoing program optimization, tracking and post analysis Analyze results, optimize performance,



identify trends and monitor KPIs for key programs Develop and lead marketing campaign training (1-2x annually) for all external fundraisers by ensuring accurate representation of SickKids Foundation brand in market Conduct in-depth analysis on specific programs (i.e. attrition trends, lifetime value) on an ad hoc basis and incorporate due diligence tactics including mystery shopping, focus groups and surveys. Provide coaching and mentoring to the Associate on the team Post-secondary education in business, marketing, fundraising, or a related discipline preferred; candidates with relevant professional experience and demonstrated success in acquisition or fundraising leadership will also be considered. ~7+ years of progressive experience in acquisition marketing, with experience in face-to-face (F2F) fundraising or customer acquisition programs (e.g., Demonstrated success managing high-volume, performance-based acquisition programs, with accountability for revenue, ROI, and monthly performance pacing. ~ Strong vendor and agency management experience, including setting performance expectations, holding partners accountable to targets, managing contracts and invoices, and ensuring cost efficiencies.

Experience overseeing national or multi-market programs is an asset. ~ Currently operating at Manager level, or a seasoned Senior Specialist ready to step into broader budget, vendor, and people leadership responsibilities. Demonstrates ability to maintain focus and prioritize time against business objectives with minimal supervision and direction. ~ analytics, finance, creative, operations)



to execute complex acquisition initiatives. ~ Proven ability to develop and manage annual revenue and expense forecasts, lead reforecasting exercises, and optimize performance based on KPI tracking and financial analysis. ~ Experience with results tracking, analysis and budget control reporting ~ Excellent communication and presentation skills, with the ability to develop briefs, present performance updates, and influence internal and external stakeholders. ~ Knowledge or experience within the not-for-profit sector would be considered an asset To ensure fair and equitable pay at SickKids Foundation, placement on the salary range will be based on your years of experience, skills, and qualifications relevant to the Manager, Acquisition Marketing. To help you lead in the fight for kids' health and to support your health, wellness, and career growth, in addition to competitive compensation, we offer a comprehensive benefit package (includes a flex benefit plan), tuition reimbursement, adaptable work arrangements – to name a few!

Contract

Full-Time (15 months) Hybrid work model: minimum two days per week in-office (Tuesday and Wednesday). Immediately; Please note that automated tools, including artificial intelligence, may be used to support the pre-screening of applications as part of our recruitment process. SickKids Foundation is committed to its people and the talents, capabilities, and perspectives they bring to our mission.

We live that commitment by being open and accessible to all, by valuing and respecting every individual, and by equally supporting every employee. As an organization proud to have joined the BlackNorth Initiative's CEO pledge, we uphold our commitment by inviting and encouraging individuals from diverse lived experiences from Black, Indigenous, communities of colour, people with disabilities, 2SLGBTQIA+ community and all candidates who may contribute to the further diversification of the Foundation's community.

📌 Acquisition Marketing Manager (Toronto)
🏢 SickKids Foundation
📍 Toronto